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The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell

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Currer1013, February 26, 2007

Ever wonder how something becomes "hip"? Do you look at other people's shoes and think, "Good grief. How did that become 'the thing'?" "The Tipping Point" explains how something as mundane and innocuous as Hush Puppies can become the hippest thing to own, how a regularly occuring phenomena like school violence can become A Social Problem, and how to make something hip. Read it to refute faulty theories at parties, or to come up with some theories of your own on how things become popular--or infamous.

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