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Dr. Doug McKenzie Mohr’s book has rapidly become a standard reference for those Environmental Educators who embrace change and measurement of results in their field. This detailed, yet concise, handbook provides case studies as examples to help the extension specialist develop sound, sustainable community environmental education programs. Developed around community based social marketing (his website is www.cbsm.com), the mechanisms this book advocates will provide not-for-profits the background to be successful with their fundraising as their proposals will be objective results-based not subjective. To my knowledge Mohr’s book is used by the British Columbia Ministry of Environment to determine whether environmental education programs will move forward. Mohr also provides very thorough training workshops to augment his book. As a Canadian Silver Environmental Learning Award winning educator, I thoroughly recommend this handbook as a staple in any environmental library.
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Mary Ellen, June 11, 2008
Dr. Doug McKenzie Mohr’s book has rapidly become a standard reference for those Environmental Educators who embrace change and measurement of results in their field. This detailed, yet concise, handbook provides case studies as examples to help the extension specialist develop sound, sustainable community environmental education programs. Developed around community based social marketing (his website is www.cbsm.com), the mechanisms this book advocates will provide not-for-profits the background to be successful with their fundraising as their proposals will be objective results-based not subjective. To my knowledge Mohr’s book is used by the British Columbia Ministry of Environment to determine whether environmental education programs will move forward. Mohr also provides very thorough training workshops to augment his book. As a Canadian Silver Environmental Learning Award winning educator, I thoroughly recommend this handbook as a staple in any environmental library.Terms and Conditions
We welcome your comments and ideas, but we ask that you refrain from:- Obscenity
- Spam
- Illegal content
- Copyrighted material
- Commercial solicitations
By posting your comments you are granting the good people of Powells.com the right (but not the obligation) to make your comments available to others over the Internet, and to copy and distribute your comments via other media, in each case on a royalty free basis. These terms govern the rights and obligations of the person posting comments and Powells.com; there are no intended third party beneficiaries of these terms. Posted comments are subject to monitoring, editing, and removal at any time. Please see our Terms of Use for our complete terms and conditions.Children's Online Privacy Protection Act
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