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    Station Eleven

    Emily St. John Mandel 9780385353304

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Flying Ahead of the Airplane

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Flying Ahead of the Airplane Cover

 

Synopses & Reviews

Publisher Comments:

Airlines willing to develop insight from foresight relating to the expected 'step phase changes' will eventually improve their margins. However, the backwardlooking airline, managed using old strategic levers and shortterm metrics, will cease to exist, merge, shrink, become more dependent on government support, or become irrelevant. 'Management innovations' are not going to deliver the required improvements; innovation within management is essential for airlines' survival.In Flying Ahead of the Airplane, Nawal Taneja analyzes global changes and thoughtprovoking scenarios to help airline executives adjust and adapt to the chaotic world. Drawing on his experience of real airline situations worldwide, the author concludes that there is a gulf between what executives are doing now and what they need to do to stay ahead of the curve. To close this gap, the author suggests that airline executives focus on just three relevant initiatives: aligning business and technology strategies, redesigning organization structures to centralize the role of the scheduling function, and developing relevant brands that integrate social networking technology. To support this third initiative, the book provides insights on branding from 20 fascinating nonaviation case studies from around the world.Flying Ahead of the Airplane will assist practitioners in airlines of every size to integrate future trends into their mainstream thinking and launch flexible business models to manage risk and compete effectively in the 'flattening world'.

Synopsis:

"In Flying Ahead of the Airplane, Nawal Taneja analyzes global trends and provides thought-provoking scenarios to help airline executives adjust and adapt to a chaotic world. Examples of trends analyzed include accelerating globalization, changing consumer demographics (as well as lifestyles, expectations and incomes), increasing levels and types of competition, and emerging disruptive technologies. Scenarios examined include: next generation airlines in intercontinental markets, global virtual airlines, the Gulf region of the Middle East becoming an aviation powerhouse, format invaders entering the airline business, and a smaller aviation industry." "Flying Ahead of the Airplane will assist practitioners in airlines of every size to integrate future trends into their mainstream thinking and launch flexible business models to manage risk and to compete effectively in a "flattening" world. As with the earlier books, the approach is to provide impartial, candid, and pragmatic analyses based on what is happening in the actual marketplace in and outside the global airline industry."--BOOK JACKET.

Product Details

ISBN:
9780754693215
Publisher:
Ashgate Gower
Subject:
History : General
Author:
Taneja, Nawal K.
Subject:
Airlines
Subject:
Management
Subject:
Aeronautics, commercial
Subject:
main_subject
Subject:
all_subjects
Subject:
Transportation : Aviation - General
Publication Date:
November 2008
Binding:
eBooks
Language:
English
Pages:
298

Related Subjects

History and Social Science » World History » General
Transportation » Aviation » General

Flying Ahead of the Airplane
0 stars - 0 reviews
$ In Stock
Product details 298 pages Ashgate Gower - English 9780754693215 Reviews:
"Synopsis" by , "In Flying Ahead of the Airplane, Nawal Taneja analyzes global trends and provides thought-provoking scenarios to help airline executives adjust and adapt to a chaotic world. Examples of trends analyzed include accelerating globalization, changing consumer demographics (as well as lifestyles, expectations and incomes), increasing levels and types of competition, and emerging disruptive technologies. Scenarios examined include: next generation airlines in intercontinental markets, global virtual airlines, the Gulf region of the Middle East becoming an aviation powerhouse, format invaders entering the airline business, and a smaller aviation industry." "Flying Ahead of the Airplane will assist practitioners in airlines of every size to integrate future trends into their mainstream thinking and launch flexible business models to manage risk and to compete effectively in a "flattening" world. As with the earlier books, the approach is to provide impartial, candid, and pragmatic analyses based on what is happening in the actual marketplace in and outside the global airline industry."--BOOK JACKET.
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