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Interviews | November 3, 2009

Sheila A.: IMG On Storytelling: The Powells.com Interview with Donald Miller



donaldmillerDonald Miller is a Christian writer, but the question that Miller asks with his latest memoir, A Million Miles in a Thousand Years, is applicable to... Continue »
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Entrepreneurial Management (McGraw-Hill Executive MBA)

Entrepreneurial Management (McGraw-Hill Executive MBA) Cover

Synopses & Reviews

Publisher Comments:

A one-volume, MBA-level course for developing, launching, and growing a new business venture

Entrepreneurial Management details the tactical and strategic issues that are essential to starting a new business, from spotting the right opportunity to raising capital, enhancing productivity, building customer loyalty, and more.

Built around real-world examples of both successful and failed start-ups, with insightful analyses of the rise or fall of each, this handy paperback edition of a popular McGraw-Hill Executive MBA Series hardcover title features:

  • Models for writing a clear and convincing business or strategic plan
  • Techniques for targeting, evaluating, and obtaining alternate sources of financing
  • Methods for inexpensively creating demand for products and services

Behind every profitable start-up is a leader with a solid foundation of business knowledge. Entrepreneurial Management will provide you with that knowledge and help you join the millions of others who have successfully met the challenges of entrepreneurship.

Look for these other value-packed paperback titles in the McGRAW-HILL EXECUTIVE MBA

Synopsis:

From spotting the right opportunity and writing a successful business plan to raising capital, enhancing productivity, and building customer loyalty, "Entrepreneurial Management "helps budding entrepreneurs master the planning and growth issues required to make any new business a success.

About the Author

Robert J. Calvin is president of international sales consulting firm Management Dimensions, Inc., and an adjunct professor of executive education programs at the University of Chicago Graduate School of Business.

Product Details

ISBN:
9780071450928
Publisher:
McGraw-Hill
Subject:
Entrepreneurship
Author:
Calvin, Robert J.
Subject:
Management - General
Copyright:
Edition Number:
1
Series:
McGraw-Hill Executive MBA
Publication Date:
February 2005
Binding:
Paperback
Grade Level:
College/higher education:
Language:
English
Pages:
295
Dimensions:
8.96x6.22x.81 in. .91 lbs.

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