Make it BIG! contains the wit and wisdom of Frank McKinney, perhaps the most contrary real estate mogul in the world. With long blond hair, rugged good looks, and colorful Versace vest, you might think McKinney was riding his motorcycle to a recording studio, rather than to close a multimillion-dollar real estate deal. He does things his own way––with a rock star’s flair–– and his story shows that you don’t have to meet the expectations of others to achieve success; you just have to meet your own highest expectations.

McKinney started with nothing but a vision of what he wanted to be, the premier creator of ultra-luxurious "speculative" mansions in the world. With perseverance, a willingness to take enormous risks, and dedication to living life to its fullest, his dream has come true and has made him the undisputed king of luxury "spec" real estate. With a style and flair all his own and a never-say-die attitude, McKinney rode his motorcycle to riches creating and building luxury homes for those who can afford them. Uniquely, he designs, contracts, builds, furnishes, and sells each of his homes without a particular buyer in mind, risking a fortune on each deal. Having sold "spec" homes for as much as $28,500,000, there seems to be no shortage of people who like what McKinney does–– and like the way he does it.

Success is supposed to have its price, but McKinney shows that you can balance your work and play and keep your individuality and your personality while riding to the top of your profession–– whatever your business is. On his unconventional path to success, McKinney always remembered the lessons he learned and the spiritual guidance that got him there, turning those lessons into forty-nine secrets of extreme success. In Make It BIG! he shares the story of his rise to real estate superstardom and the forty-nine simple philosophies that have made him the success he is today, including:

• Training Yourself to Take Bigger Risks
• Creating a Niche in Whatever Marketplace You Desire
• Becoming THE "Go-To" Person in Your Industry
• Persisting and Persevering Each Day
• Learning What Makes Highly Successful People Tick
• Living a Life that Truly Rocks!
• Sharing the Successes You Have Been Blessed With
• Leaving a Legacy of a Life Lived with No Regrets

This book is a guide for creating larger-than-life results, and doing it with excitement, passion, and fun. Make It BIG! will give you the secrets for achieving extreme success–– but on your own terms.

PRAISE FOR

MAKE IT BIG!

"In the competitive world of ultra high-end residential real estate, Frank McKinney has managed to do what I’ve done with projects all over the world. His groundbreaking deals and brand-making attention to detail have enabled him to make it big within his chosen field. Read his book and learn how you too can become a great success."

–– Donald J. Trump

"Frank McKinney is in the vanguard of . . . multimillion-dollar spec home builders."

–– Fortune

"Frank McKinney has always liked to live on the edge ...he likes to live dangerously."

–– The Wall Street Journal

"Frank is a real estate entrepreneur extraordinaire. The vision he applies in creating his estate homes will someday be legendary. Everyone should be interested in his compelling life story."

–– George F. Valassis, founder/former CEO

Valassis Communications, Inc.

If you wish to enter the real estate profession, you will find much in these pages to help you. However, anyone can benefit from these 49 philosophies and learn from the examples Frank describes. The stories of succeeding against enormous odds, sacrificing personal comfort to put everything into your business, living according to your vision, putting in a full day’s work day in and day out, contributing to others, and enjoying your life every moment, I believe can provide great inspiration no matter what your stage or status in life.

–– Rich De Vos, cofounder

Amway, excerpted from the Foreword

Using his own unconventional story as a backdrop, real estate entrepreneur McKinney imparts 49 secrets for making it big while creating greater excitement, fulfillment, balance, and fun in life.

FRANK McKINNEY, often referred to as the "rock 'n' roll developer, " is the number one developer and "spec" builder of ultra-luxurious residential real estate in the world. A recent spec home of Frank's, featured in USA Today, sold for $28.5 million after being on the market for only 128 days! Because of his incredible track record, Frank has been featured twice on Oprah, CBS's The Early Show with Bryant Gumbel, CNN, The Discovery Channel, and Paul Harvey's radio show, to name a few. Frank makes his home in Delray Beach, Florida.