Typographic Design is one of our bestselling graphic design books. This revision brings the book up to date and further secures its place as the book of choice for today's typography educators. This edition is full-color throughout and is supported by a robust Web site that contains resources for students and professors.

Carter (typography and graphic design, Virginia Commonwealth University) overviews every aspect of type design in this resource for students, educators, and professionals. Coverage encompasses the evolution and anatomy of typography, the typographic message, and typographic technology. A final chapter provides 70 pages of type specimens. This fourth edition features full color throughout, and two new chapters on the typographic grid and the typographic design process. There are also new examples of projects assigned by leading design educators, and new case studies showcasing areas such as Web site design, animated typography, visual identification systems, and way-finding graphics. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)

For more than two decades, the type book of choice for design professionals and students

Typographic design has been a field in constant motion since Gutenberg first invented movable type. Staying abreast of recent developments in the field is imperative for both design professionals and students. Thoroughly updated to maintain its relevancy in today's digital world, Typographic Design: Form and Communication, Fourth Edition continues to provide a compre-hensive overview of every aspect of designing with type, now in full color.

This Fourth Edition of the bestselling text in the field offers detailed coverage of such essential topics as the anatomy of letters and type families, visual communications and design aesthetics, and designing for legibility. Supplementing these essential topics are theoret-ical and structural problem-solving approaches by some of the leading design educators across the United States. Unwrapping the underlying concepts about typographic form and message, Typographic Design, Fourth Edition includes four pictorial timelines that illustrate the evolution of typography and writing within the context of world events - from the origins of writing more than 5,000 years ago to contemporary Web site and electronic page design.

New features include:

Full-color treatment throughout

A new ancillary Web site containing resources for self-learners, students and professors (www.typographicdesign4e.com)

Two new chapters: The Typographic Grid and Typographic Design Process

An updated design education section that includes recent examples of projects assigned by leading design educators

New case studies that showcase design for Web sites and animated typography projects

Case studies detailing examples of visual identification systems, environmental graphics, book and magazine design, Web site design, type in motion, and wayfinding graphics

Updated coverage of digital type technology

Updated coverage of digital type technology