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Interviews | June 19, 2009

All posts by Dave Jim Lynch Makes Landscape Art... Out of Text

3 comments By Dave

If Carl Hiaasen set one of his novels on a residential stretch of boundary line between British Columbia and Washington, or if Richard Russo's characters had relatives in the Pacific Northwest, the result might be something like Jim Lynch's Border Songs. Continue »

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    Border Songs

    Jim Lynch
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Qty Store Section
22 Local Warehouse Business- Marketing
7 Remote Warehouse Computers Reference- General
1 Technical Internet- Marketing
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Killer Web Content: Make the Sale, Deliver the Service, Build the Brand

by Gerry Mcgovern

Killer Web Content: Make the Sale, Deliver the Service, Build the Brand Cover

Synopses & Reviews

Publisher Comments:

"Genius! Gerry McGovern gets it! If you read one book on managing a website, this is it. A must read for any web manager in any organization, large or small, government or private."-Bev Godwin, director of FirstGov.gov

Written by an internationally acclaimed specialist in this field, Killer Web Content provides the strategies and practical techniques you need to get the very best out of your web content. The book helps readers to: provide visitors to their website with the right content at the right time, write compelling web content that users respond to and want more of, make sure their website has the best possible chance of getting into the first page of search results, and understand the benefits of blogs, RSS, and e-mail newsletters.

Gerry McGovern(www.gerrymcgovern.com) is managing partner at a consultancy that focuses on maximizing value from web content.

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About the Author

Gerry McGovern runs a web content management company and is a sought-after speaker at international conferences on Web content. He has been involved in the Internet since 1994 and has worked on Internet assignments in 35 countries. Gerry has published 4 books on web content.
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Product Details

ISBN:
9780713677041
Subtitle:
Make the Sale, Deliver the Service, Build the Brand
Author:
Mcgovern, Gerry
Author:
McGovern, Gerry
Publisher:
A&C Black
Subject:
Marketing - General
Subject:
Customer Service
Subject:
Online Services - General
Subject:
General Computers
Subject:
Customer relations
Copyright:
2006
Publication Date:
September 2007
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
220
Dimensions:
9.00 x 6.00 in
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