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Powell's Q&A, Q&A | October 16, 2009

Gail Collins: IMG Powell's Q&A: Gail Collins

1 comment By Gail Collins

[My new book] starts in 1960 with a woman named Lois Rabinowitz, who was evicted from Manhattan traffic court for attempting to pay a parking ticket while wearing slacks. This was... Continue »
  1. $19.59 Sale Hardcover add to wish list

    When Everything Changed: The Amazing Journey of American Women from 1960 to the Present

    Gail Collins

How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-Zines, Blogs, and Podcasts (How to Say It...)

by Lena Claxton

How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-Zines, Blogs, and Podcasts (How to Say It...) Cover

Synopses & Reviews

Synopsis:

The essential resource for building a global community of customers.

"How to Say ItA(R): Marketing with New Media" provides business owners with the tools they need to effectively market their company to todayas ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the essentials of speaking to the right audience, this book is the key to building a community of loyal customers online. It also offers quick tips for generating website copy, articles, podcast scripts, and blog posts months in advance, so any small business owner can start an online marketing campaign regardless of limited schedules and budgets.

Synopsis:

From power words to content templates, this essential resource provides business owners with the tools they need to effectively market their company to today's ever-evolving online community.
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Product Details

ISBN:
9780735204324
Subtitle:
Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-Zines, Blogs, and Podcasts
Author:
Claxton, Lena
Author:
Woo, Alison
Publisher:
Prentice Hall Press
Subject:
Marketing - General
Subject:
Small Business
Subject:
Computer networks
Subject:
Industries - Retailing
Subject:
Web site development
Subject:
Internet marketing
Edition Description:
Paperback
Series:
How to Say It...
Publication Date:
September 2008
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
224
Dimensions:
918x696x63 102
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