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This title in other formats:

Never Bet the Farm: How Entrepreneurs Take Risks, Make Decisions-And How You Can, Too

by Anthony Iaquinto

Never Bet the Farm: How Entrepreneurs Take Risks, Make Decisions-And How You Can, Too Cover

ISBN13: 9780787983666
ISBN10: 0787983667
Condition: Standard
All Product Details

Only 1 left in stock at $12.95!

Synopses & Reviews

Publisher Comments:

In Never Bet the Farmtwo leading entrepreneurs, Anthony Iaquinto and Stephen Spinelli, turn much of the so-called expert advice for entrepreneurs on its head. They show that by preparing for setbacks and using a framework that can help reduce risks and simplify decision making, entrepreneurs can increase their probability for success. They refute the idea that there is an ideal entrepreneurial “type,” and show that luck can be as important as a business plan in many enterprises. Above all, the authors emphasize that entrepreneurship is a career, not a one-time event, and winners are those who can keep themselves in the game. Never Bet the Farmis an easy-to-understand and attractive tool for anyone who has a business idea, but who might be wary of the risks implied in starting their own business.

Review:

"Never Bet the Farmis an outstanding work, with many refreshing insights. A book I will use in entrepreneurship classes for some time to come."

—Albert A. Cannella Jr., Hahnco Companies professor, Arizona State University, Department of Management

"Iaquinto and Spinelli, using a rare mixture of practical experience and academic expertise, have come up with a framework that every entrepreneur should use if they wish to survive the inevitable pitfalls that line their path to success."

—Richard A. Steenerson, president and owner, Polaris Marine, Inc.

"Never Bet the Farmis a book that manages to be both practical and inspirational."

—Arsen Avakian, CEO and founder, Argo Tea, Inc.

"A very readable book for any entrepreneur."

—Rocki-Lee DeWitt, dean, University of Vermont, School of Business Administration

About the Author

Anthony L. Iaquintoreceived his Ph.D. from Columbia University and spent fifteen years as an educator and entrepreneur in Japan. He started three businesses, including a language school and two restaurants. In 2005 he was a visiting scholar at Arizona State University.

Stephen Spinelli Jr. is cofounder of Jiffy Lube International. He is currently vice provost at Babson College and holds the John H. Muller Jr. Chair in Entrepreneurship. He is also director of the Arthur M. Blank Center for Entrepreneurship.

Table of Contents

Introduction by Anthony L. Iaquinto.

Introduction by Stephen Spinelli.

PART ONE: DEVELOPING THE CORRECT FRAME OF MIND.

Principle #1. Entrepreneurship Is a Career.

Principle #2. Successful Entrepreneurs Are Just like You.

Principle #3. There Are No Secrets to Success.

Principle #4. Luck Is Part of the Equation.

Principle #5. Never Reach for a Gallon When You Only Need a Quart.

Principle #6. It Shouldn’t Only Be About Money.

Principle #7. Embrace Fear, Never Reach for a Gallon When You Only Need a Quart.

PART TWO: MAKING THE RIGHT DECISIONS.

Principle #8. Never Bet the Farm.

Principle #9. Don't Spend a Dollar When a Dime Will Do.

Principle #10. Always Tap a Bridge Before Crossing.

Principle #11. Only Fools Fly Without a Net.

Principle #12. Connect but Protect, Don’t Spend a Dollar When a Dime Will Do.

Principle #13 Buddy Up Principle.

Principle #14 Learn to Play the Gray Principle.

Principle #15 Plan a Timely Exit.

Final Words.

An Entrepreneur’s Guidebook.

University Centers.

Selected Web Sites.

Selected Books.

References.

Index.

What Our Readers Are Saying

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Average customer rating based on 1 comment:
William Keyser, February 21, 2007 (view all comments by William Keyser)
This book about business startup and avoiding potential pitfalls, by two entrepreneur-academics may have a negative in the title, but is far from negative in content. The authors describe how to embrace the correct frame of mind and ensure that the right decisions are made for business success. "Never Bet the Farm" takes a bootstrapping approach to setting up in business. It is about ambitious caution.

Anthony Iaquinto and Stephen Spinelli have produced a belt-and-suspenders guide for intending entrepreneurs. To launch a business without being prepared for the inevitable setbacks, is to be blind. Commentators often suggest that entrepreneurs are risk-takers, but in my experience the successful ones are not; they are calculated, or managed, risk-takers. They know in advance how they will proceed if money is tight, sales do not reach forecast, production is delayed, or they face other unplanned outcomes.

The authors do a great job because, while most books on business startup are written with the assumption that business plans will work out, they assume the reverse. This is much nearer reality. They set out fifteen 'principles' to help the reader determine wise courses of action. These principles include setting reasonable goals with achievable milestones; going for life as well as business goals; starting small and being financially responsible; being prudent, not foolhardy; having a backup plan in place; using and contributing to a network; clearing partnership roles at the outset; being clear about an eventual exit.

"Never Bet the Farm" is intellectually honest and based on the practical business experience of both authors, who know business, quite as much as business school. Nearly a third of the book is in the form of "An Entrepreneur's Guidebook" with listings of helpful university resources, websites and books.

This is another title on my list of essential reading for would-be entrepreneurs.
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Product Details

ISBN:
9780787983666
Subtitle:
How Entrepreneurs Take Risks, Make Decisions-And How You Can, Too
Author:
Iaquinto, Anthony
Author:
Spinelli, Stephen
Author:
Iaquinto, Anthony L.
Author:
Stephen Spinelli, Jr.
Publisher:
Jossey-Bass
Subject:
Management
Subject:
Entrepreneurship
Subject:
New Business Enterprises
Subject:
business success
Subject:
business pioneers
Subject:
Risk -- Taking.
Subject:
starting a business
Subject:
Business/Career
Subject:
Business Advice
Subject:
business role models
Subject:
Richard Bramson
Subject:
Larry Ellison
Subject:
Bill Gates
Subject:
Michael Dell
Subject:
Jiffy Lube
Subject:
Sam Walton
Subject:
Sherry Gottlieb
Publication Date:
March 2006
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Pages:
212
Dimensions:
8.98x6.08x.69 in. .58 lbs.

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