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Original Essays | June 22, 2009

All posts by Bethany Moreton Culture War on Aisle 5? Wal-Mart, Evangelicals, and "Extreme Capitalism"

"In the 'culture wars' narrative of the Republican ascendancy, this slippage represents the greatest con in recent history: while you rush to defend marriage or protect the unborn, please pay no attention to the financier behind the curtain." Continue »


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Persuasion I.Q.: The 10 Skills You Need to Get Exactly What You Want

by Kurt W Mortensen

Persuasion I.Q.: The 10 Skills You Need to Get Exactly What You Want Cover

ISBN13: 9780814409930
ISBN10: 0814409938
All Product Details

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Synopses & Reviews

Publisher Comments:

Kurt Mortensen, through his Persuasion Institute, has sought out and studied the world's top persuaders, and with his specially formulated Persuasion I.Q. assessment- the most comprehensive persuasion resource available today- he lets readers in on the essential habits, traits, and behaviors necessary to cultivate their natural persuasive abilities.

Book News Annotation:

This self-help book is designed for those who wish to improve their ability to persuade others. Maintaining that these skills can be learned in a scientifically exact way, Mortensen, who has been teaching persuasion skills as an independent consultant for years, uses an "IQ" test to measure an individual's aptitude for persuasion, and then shows readers how to get results by understanding how others think and then establishing rapport and trust. The author also explains the main obstacles to persuasion, such as talking too much or being motivated by desperation. Additional resources and links to the author's website are also included. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

Mortensen lets readers in on the essential habits, traits, and behaviors necessary to cultivate their natural persuasive abilities.

Product Details

ISBN:
9780814409930
Subtitle:
The 10 Skills You Need to Get Exactly What You Want
Author:
Mortensen, Kurt W
Author:
Mortensen, Kurt W.
Publisher:
AMACOM/American Management Association
Subject:
Success in business
Subject:
Business Communication
Subject:
Business Communication - General
Subject:
Negotiating
Copyright:
Publication Date:
April 2008
Binding:
Hardcover
Language:
English
Illustrations:
Y
Pages:
323
Dimensions:
9.18x7.22x1.20 in. 1.37 lbs.

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