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$58.95
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Tourism Research Methods: Integrating Theory with Practiceby Brent W. Ritchie
Synopses & ReviewsPublisher Comments:There is a heightened attention concerning the nature of the tourism industry and a need for research concerning the economic, social and environmental impacts of tourism. Existing research methods texts are often based on either the business approach or the social science approach to tourism, and often do not provide real world examples of how to plan, implement or analyze tourism related research. This book aims to address this divide by integrating theory with practice through the inclusion of specific tourism research case studies alongside research theory. The book considers a wide range of research issues, approaches, and techniques, with contributions from both experienced and new researchers. Book News Annotation:This volume aims to bridge the divide between business research
methods and the social science perspective in the study of tourism.
Seventeen contributions from international academics describe methods
such as participant observation, the Delphi technique, and focus
groups as they have been applied in specific tourism research
situations. The final chapter examines some methods used by
researchers to predict the future of tourism. Distributed in the U.S.
by Oxford U. Press.
Annotation ©2006 Book News, Inc., Portland, OR (booknews.com) Book News Annotation:This volume aims to bridge the divide between business research
methods and the social science perspective in the study of tourism.
Seventeen contributions from international academics describe methods
such as participant observation, the Delphi technique, and focus
groups as they have been applied in specific tourism research
situations. The final chapter examines some methods used by
researchers to predict the future of tourism. Distributed in the U.S.
by Oxford U. Press.
Annotation ©2006 Book News, Inc., Portland, OR (booknews.com) What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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