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Check for Availabilityout of stock. Click on the button below to search for this title in other formats. CRM: customer relationship management for the common man : (the essential guide to designing and planning a successful CRM strategy for your business )
Synopses & ReviewsBook News Annotation:Business consultant Lombardo offers advice on small- and medium-scale
customer relations management programs, concentrating more on front
end planning then software products or other technologies. He
discusses choosing a CRM initiative, gathering information on
customers, managing sales representatives, analyzing costs, and
implementing CRM programs.
Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com) What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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