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This frightening expos reveals how advertisers use what they know about consumers' inner desires and dreams to make sure they develop an addictive relationship to their products. Illustrations.
Description:
Includes bibliographical references (p. 333-349) and index.
"Synopsis"
by Ingram,
This frightening expos reveals how advertisers use what they know about consumers' inner desires and dreams to make sure they develop an addictive relationship to their products. Illustrations.
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