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2 Burnside Business- Women in Business

The Girl's Guide to Starting Your Own Business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur

by Caitlin Friedman

The Girl's Guide to Starting Your Own Business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur Cover

ISBN13: 9780060521578
ISBN10: 0060521570
Condition: Standard
Dustjacket: Standard
All Product Details

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Synopses & Reviews

Publisher Comments:

Tired of doing all the work for your boss but reaping none of the financial benefits? Fed up with working 60 hours a week for someone else? Want to start your own business but afraid to take the leap?

Packed with practical advice on every aspect of self-employment, along with useful Web sites, checklists, and quizzes, The Girl's Guide to Starting Your Own Businessis the book that Caitlin Friedman and Kimberly Yorio each searched for when they left the corporate world behind to start their own public relations companies. When they merged their businesses into one company, Friedman and Yorio vowed to record the process and create a truly useful guide for other women entrepreneurs.

The Girl's Guide to Starting Your Own Businessstreamlines the vast information needed to launch your business. From starting with the big question: Are you the girl to run the show? to writing a business plan to understanding your legal obligations and getting your name out there in the marketplace. So, here's the lowdown on how to take your business idea and run with it!

But don't just take Friedman and Yorio's word for it — women business owners from a wide range of industries offer their own start-up stories, advice, and opinions.

The Girl's Guide to Starting Your Own Businessspeaks to women in a way no business book has — relating frank, useful, and professional advice with all the energy, enthusiasm, and fun of a girl's night out.

Synopsis:

The Girls’ Guide to Starting Your Own Business is the book that public relations professionals Caitlin Friedman and Kimberly Yorio searched for when they left corporate life and launched their own businesses. Addressing the unique challenges of being self-employed businesswomen, this book offers advice on everything from writing a business plan and securing funding to hiring— and firing— employees, and feeling the tremendous rush of owning your own business. Here, Caitlin Friedman and Kimberl Yorio offer practical information succinctly explained and entertainingly illustrated with tips, lists, and quizzes to guide readers in their decision to start a new business, and make its critical early days a success. Comprised of ten chapters and a business resources appendix, this is the first business book that speaks directly to hip, young women with an entrepreneurial drive and the confidence and motivation to support it. In The Girls’ Guide to Starting Your Own Business frank advice is shared with all the energy, enthusiasm, and fun of a girls’ night out.

Description:

Includes bibliographical references (p. [245]-246) and index.

About the Author

Caitlin Friedman started her own business in 1999 and hasn't looked back. A native of Amherst, Massachusetts, she has been a public relations and marketing expert for more than ten years. Currently, she divides her time between New York City and Chatham, New York.

Product Details

ISBN:
9780060521578
Subtitle:
Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur
Author:
Friedman, Caitlin
Author:
Yorio, Kimberly
Publisher:
Collins
Location:
New York
Subject:
Women & Business
Subject:
Personnel management
Subject:
New Business Enterprises
Subject:
Self-employed
Subject:
Women executives
Subject:
Businesswomen
Subject:
Small Business - General
Subject:
Small Business
Edition Number:
1st ed.
Series Volume:
010-011
Publication Date:
20040101
Binding:
Hardcover
Language:
English
Pages:
272
Dimensions:
9 x 6 x 0.93 in 16.08 oz

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