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Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People

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Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People Cover

 

Synopses & Reviews

Review:

"In this follow-up to The Starbucks Experience, organizational consultant Michelli returns to the ubiquitous chain for a side order of business lessons. First, he presents the key principles that allowed Starbucks to grow from a single coffee shop to a chain with more than 18,000 locations: 'Savor and Elevate'; 'Love to be Loved'; 'Reach for Common Ground'; 'Mobilize the Connection'; and 'Cherish and Challenge Your Legacy.' Next, he explains how to apply those principles to any type of business, using a series of leading questions, as well as 'Connecting Points,' which guide the reader to implement those principles in his or her own organization. Though Starbucks is widely seen as a corporate giant, the chain makes an effort to be a good neighbor in each community in which it operates, according to Michelli. In addition, the company adapts to global markets, resulting in specialty beverages such as Azuki Matcha Frappucino with matcha green tea and sweet red beans in Japan and Murg Tikka, a chicken dish sold at stores in India. An accessible and practical guide to corporate success. (Sept.)" Publishers Weekly Copyright PWxyz, LLC. All rights reserved.

Product Details

ISBN:
9780071801256
Author:
Michelli, Joseph
Publisher:
McGraw-Hill
Subject:
Business-Customer Service
Publication Date:
20130931
Binding:
HARDCOVER
Language:
English

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Business » Customer Service
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Business » Human Resource Management
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Business » Writing
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Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People New Hardcover
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Product details pages McGraw-Hill - English 9780071801256 Reviews:
"Publishers Weekly Review" by , "In this follow-up to The Starbucks Experience, organizational consultant Michelli returns to the ubiquitous chain for a side order of business lessons. First, he presents the key principles that allowed Starbucks to grow from a single coffee shop to a chain with more than 18,000 locations: 'Savor and Elevate'; 'Love to be Loved'; 'Reach for Common Ground'; 'Mobilize the Connection'; and 'Cherish and Challenge Your Legacy.' Next, he explains how to apply those principles to any type of business, using a series of leading questions, as well as 'Connecting Points,' which guide the reader to implement those principles in his or her own organization. Though Starbucks is widely seen as a corporate giant, the chain makes an effort to be a good neighbor in each community in which it operates, according to Michelli. In addition, the company adapts to global markets, resulting in specialty beverages such as Azuki Matcha Frappucino with matcha green tea and sweet red beans in Japan and Murg Tikka, a chicken dish sold at stores in India. An accessible and practical guide to corporate success. (Sept.)" Publishers Weekly Copyright PWxyz, LLC. All rights reserved.
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