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And Then There's This: How Stories Live and Die in Viral Culture


And Then There's This: How Stories Live and Die in Viral Culture Cover


Synopses & Reviews

Publisher Comments:

"An odd but happy marriage of sociological observation and Gonzo- style adventure."


Journalist and new media provocateur Bill Wasik journeys to the edge of our churning and rambunctious viral culture to illuminate how anyone with a computer can initiate a small ripple of a story that can turn into a tsunami. While exploring this fascinating landscape, Wasik (who organized the very first flash mob in 2003) conducts six experiments himself. This book is a must-read for anyone interested in journalism, business, technology, and how cultural information spreads. Wasik's tour is great, stimulating and fun.

About the Author

Bill Wasik is a senior editor at Harper's magazine, where he has written on culture, journalism, and music. He is the editor of Submersion Journalism and has also written for McSweeney's, Slate, Salon and Mother Jones. He lives with his wife and son in Brooklyn, New York.

Product Details

Wasik, Bill
Penguin Books
Social Aspects - General
Computers Reference-Social Aspects
Edition Description:
Mass Market
Publication Date:
Grade Level:
from 12
b/w diagrams throughout
8.48x6.60x.55 in. .41 lbs.
Age Level:

Related Subjects

Children's » Science Fiction and Fantasy » General
Computers and Internet » Computers Reference » Social Aspects » General
Computers and Internet » Internet » General
Computers and Internet » Internet » Information
Computers and Internet » Internet » Web Publishing
History and Social Science » Sociology » General
History and Social Science » World History » General
Science and Mathematics » Popular Science » Computer Science

And Then There's This: How Stories Live and Die in Viral Culture Used Trade Paper
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Product details 208 pages Penguin Books - English 9780143117612 Reviews:
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