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CAD Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and How It Can Spark Creativity and Innovationby Warren Berger
Synopses & Reviews
An illuminating journey through today's fascinating world of design.
What can we learn from the ways great designers think-and how can it improve our lives? In CAD Monkeys, Dinosaur Babies, and T-Shaped People Warren Berger, in collaboration with celebrated designer Bruce Mau, revolutionizes our understanding of design and unlocks the secrets of the trade. Looking to the creative problem-solving work of design professionals, Berger reveals that design is a mindset, a way of looking at the world with an eye toward improving it. The practice of design-thinking opens readers to their innate capacity for reimagining the world around them.
In an illuminating journey, Berger--in collaboration with celebrated designer Bruce Mau--revolutionizes the understanding of design and unlocks the secrets of the trade. His practice of design-thinking opens readers to their innate capacity for reimagining the world around them.
About the Author
Warren Berger is an award-winning journalist and author who has written for The New York Times Magazine and Wired. He is the author of Advertising Today, Hoopla, and the creator of One, an acclaimed national magazine on advertising and design.
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Arts and Entertainment » Art » Design