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Original Essays | April 11, 2014

Paul Laudiero: IMG Shit Rough Draft



I was sitting in a British and Irish romantic drama class my last semester in college when the idea for Shit Rough Drafts hit me. I was working... Continue »
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Social Game Design: Monetization Methods and Mechanics

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Synopses & Reviews

Publisher Comments:

Social Game Design reveals what you need to know in order to add money-making features to your online social games. Using examples from successful social game designs, you’ll learn what makes these games compelling, and why people will pay to play them. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit.

  • Dozens of examples from successful social games (like Farmville, Foursquare, League of Legends, Mafia Wars, Habbo Hotel, Puzzle Pirates, Magic: The Gathering Online, World of Warcraft, Texas Hold-em Poker, Uno, Restaurant City, Treasure Isle) showing the details, how and why the designs are generating profit.  You won't just see examples, you will understand them. 
  • Interviews with industry professionals who have been at the forefront of social game design, and making profit.
  • Web site offers blog style community site for game designers to share their ideas - with the "Discussion Points" section. Get advice directly from your community. Discussion points are perfect jumping off points to creativity. Other features: "design review" style posts, "how to do it yourself" style post tutorials; spreadsheet downloads with pre-set calculations.
  • Originality and inspiration: designers want to design (not duplicate).  They want to create new game elements rather than copy other success stories. Marques' analytical eye and unique discussion point system enable designers to do exactly that, design.
  • Synopsis:

    Social Game Design reveals what you need to know in order to create and monetize online social games. Using examples from successful game designs, you'll learn what makes these games compelling, and why people will pay to play them. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit. We'll talk about different business models, how to acquire and keep players, how to sell virtual goods, and how to keep players coming back day after day.

    With Social Game Design, you'll:

    Discover how and why a social game design makes money, using real-world examples, including Farmville, Empires & Allies, Ravenwood Fair, League of Legends, Jimmy Buffet's Margaritaville, Pocket Legends, Words With Friends, World of Warcraft, and more.

    Gain insight in a collection of interviews with industry professionals from Zynga, Microsoft, Spacetime, OMGPop, and other top companies.

    Get inspired to create your own unique game

    Learn how to launch profitable games and harvest user analytics to make them even better.

    Synopsis:

    Social Game Design reveals what you need to know in order to add money-making features to your online social games. Using examples from successful social game designs, you ll learn what makes these games compelling, and why people will pay to play them. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit. You'll learn about different business models, how to acquire and keep players, how to sell virtual goods, and how to keep players coming back day after day.

    With Social Game Design, you ll: Discover how and why a social game design makes money, using real-world examples, including Farmville, Foursquare, League of Legends, Mafia Wars, Habbo Hotel, Puzzle Pirates, World of Warcraft, and more.

    Gain insight from industry professionals at the forefront of profitable social game design.

    Get inspired to create your own unique game

    Access a dynamic online community

    Table of Contents

    Introduction; A brief history of online game monetization; Industry terms; Game type vs monetization strategy; What can you do in design to help a one-time purchase game?; Design tactics for advergames; Designing for episodic content and paid unlocks; Design tactics for a purely subscription game; How to design for a free to play game with a subscription option; How to design virtual goods for your game; Currencies; Game Economy; Design considerations for combination systems; Why free-to-play is the present and future of online gaming; Review / Summary

    Product Details

    ISBN:
    9780240817668
    Author:
    Marques, Gregory
    Publisher:
    CRC Press
    Subject:
    Computer Graphics - General
    Subject:
    Graphics-General
    Publication Date:
    20111231
    Binding:
    TRADE PAPER
    Language:
    English
    Pages:
    240

    Related Subjects

    Arts and Entertainment » Art » General
    Arts and Entertainment » Photography » Technique
    Computers and Internet » Graphics » General
    Computers and Internet » Software Engineering » Game Design
    History and Social Science » World History » General
    Religion » Comparative Religion » General

    Social Game Design: Monetization Methods and Mechanics New Trade Paper
    0 stars - 0 reviews
    $63.37 In Stock
    Product details 240 pages Morgan Kaufmann Publishers - English 9780240817668 Reviews:
    "Synopsis" by , Social Game Design reveals what you need to know in order to create and monetize online social games. Using examples from successful game designs, you'll learn what makes these games compelling, and why people will pay to play them. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit. We'll talk about different business models, how to acquire and keep players, how to sell virtual goods, and how to keep players coming back day after day.

    With Social Game Design, you'll:

    Discover how and why a social game design makes money, using real-world examples, including Farmville, Empires & Allies, Ravenwood Fair, League of Legends, Jimmy Buffet's Margaritaville, Pocket Legends, Words With Friends, World of Warcraft, and more.

    Gain insight in a collection of interviews with industry professionals from Zynga, Microsoft, Spacetime, OMGPop, and other top companies.

    Get inspired to create your own unique game

    Learn how to launch profitable games and harvest user analytics to make them even better.

    "Synopsis" by , Social Game Design reveals what you need to know in order to add money-making features to your online social games. Using examples from successful social game designs, you ll learn what makes these games compelling, and why people will pay to play them. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit. You'll learn about different business models, how to acquire and keep players, how to sell virtual goods, and how to keep players coming back day after day.

    With Social Game Design, you ll: Discover how and why a social game design makes money, using real-world examples, including Farmville, Foursquare, League of Legends, Mafia Wars, Habbo Hotel, Puzzle Pirates, World of Warcraft, and more.

    Gain insight from industry professionals at the forefront of profitable social game design.

    Get inspired to create your own unique game

    Access a dynamic online community

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