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Natural Capitalism: Creating the Next Industrial Revolution

by and and

Natural Capitalism: Creating the Next Industrial Revolution Cover

 

Synopses & Reviews

Publisher Comments:

The world of business is changing — fast. The prevailing model for creating wealth — which has its roots in the industrial revolution and which dominated the last century — no longer applies. Natural Capitalism introduces an alternative, a new paradigm. Praised by business and political leaders as well as economists and environmentalists around the globe, this groundbreaking book reveals how tomorrow's most successful global businesses will draw profit from their own environmental responsibility.

Review:

"The authors argue that it is possible for companies to reduce energy and materials consumption by up to 90 percent but still increase profits, production, and employment." Booklist

Review:

"The book...yields unique value as a broad collection of intriguing ideas that work and compelling pleas for the benefit they bring: increased profits. Despite their unease with the present economic system, the authors ultimately favor individual responsibility and local and entrepreneurial initiatives for solving environmental problems." Kirkus Reviews

Synopsis:

Hawken (The Ecology of Commerce) and Amory and Hunter Lovins of the Rocky Mountain Institute, an environmental think tank, have put together an ambitious, visionary book advocating natural capitalism. Based on the principle that businesses can be good for the environment, Natural Capitalism shows how leading-edge companies are practicing a new type of industrialism that is both more efficient and more profitable, while simultaneously protecting the planet and creating jobs. Natural capitalism is a way of thinking that seeks to apply market principles to all sources of material value, most importantly natural resources. The authors have two related goals: first, to show the vast array of ecologically smart options available to businesses; second, to argue that it is possible for society and industry to adopt them.

About the Author

Hawken, in the mid 1960s, while still in his twenties, he founded Erewhon, the largest distributor of natural foods. More recently, he founded Smith & Hawken, the mail order garden tool company famed for the high quality of its tools, its low overhead and employee-management relations.

L. Hunter Lovins is the founder of Natural Capitalism, Inc. and Natural Capitalism Solutions and co-founder of the Rocky Mountain Institute. She is a professor at the Presidio School of Management's MBA in Sustainable Management program.

Product Details

ISBN:
9780316353007
Author:
Paul Hawken and Amory Lovins and L. Hunter Lovins
Publisher:
Back Bay Books
Author:
Lovins, Amory
Author:
Lovins, L. Hunter
Author:
Hawken, Paul
Location:
Boston
Subject:
United states
Subject:
Environmental Conservation & Protection
Subject:
Economics
Subject:
Economic Policy
Subject:
Capitalism
Subject:
Economics - Theory
Subject:
Twenty-first century
Subject:
Economic forecasting
Subject:
Environmental Conservation & Protection - General
Subject:
Public Policy - Economic Policy
Subject:
Economics - General
Copyright:
Edition Description:
1st Back Bay pbk. ed.
Series Volume:
no. 14
Publication Date:
20001031
Binding:
TRADE PAPER
Language:
English
Illustrations:
Y
Pages:
396
Dimensions:
9.20x6.10x1.07 in. 1.50 lbs.

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Related Subjects


Business » Featured Titles
Business » Green
History and Social Science » Economics » General
History and Social Science » Politics » General
Science and Mathematics » Environmental Studies » Environment
Science and Mathematics » Environmental Studies » General

Natural Capitalism: Creating the Next Industrial Revolution Used Trade Paper
0 stars - 0 reviews
$11.50 In Stock
Product details 396 pages HACHETTE BOOK GROUP - English 9780316353007 Reviews:
"Review" by , "The authors argue that it is possible for companies to reduce energy and materials consumption by up to 90 percent but still increase profits, production, and employment."
"Review" by , "The book...yields unique value as a broad collection of intriguing ideas that work and compelling pleas for the benefit they bring: increased profits. Despite their unease with the present economic system, the authors ultimately favor individual responsibility and local and entrepreneurial initiatives for solving environmental problems."
"Synopsis" by , Hawken (The Ecology of Commerce) and Amory and Hunter Lovins of the Rocky Mountain Institute, an environmental think tank, have put together an ambitious, visionary book advocating natural capitalism. Based on the principle that businesses can be good for the environment, Natural Capitalism shows how leading-edge companies are practicing a new type of industrialism that is both more efficient and more profitable, while simultaneously protecting the planet and creating jobs. Natural capitalism is a way of thinking that seeks to apply market principles to all sources of material value, most importantly natural resources. The authors have two related goals: first, to show the vast array of ecologically smart options available to businesses; second, to argue that it is possible for society and industry to adopt them.
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