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Negotiate This!: By Caring, But Not T-H-A-T Muchby Herb Cohen
Synopses & Reviews
With his extensive negotiating experience and unique presentation style, Herb Cohen is internationally renowned as someone who can quickly grasp both sides of an issue and get the most for his client out of a difficult negotiation. His advice? Simple, says Herb, I carebut not that much! In NEGOTIATE THIS!buoyed by his signature humorous and self-deprecating styleHerb Cohen explains how readers can learn powerful yet subtle negotiating ploys to help them in their businesses, careers, and even family relationships. As Herb says, Negotiation is the game of life.
Book News Annotation:
The author of You Can Negotiate Anything (1980), Cohen has been a practicing negotiator for three-plus decades, acting on behalf of U.S. presidents, corporate CEOs, sports and theatrical agents, the U.S. State Department, the CIA, and the FBI. Using a personable, conversational tone, Cohen relays examples from his own experiences as a professional negotiator to give readers insights into human problems and situations and advice for handling them. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com)
Includes bibliographical references (p. 370-374) and index.
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