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Emotional Design: Why We Love or Hate Everyday Things

by

Emotional Design: Why We Love or Hate Everyday Things Cover

 

Synopses & Reviews

Publisher Comments:

By the author of The Design of Everyday Things, the first book to make the connection between our emotions and how we relate to ordinary objects — from juicers to Jaguars.

Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, a fact fans of Don Norman's classic The Design of Everyday Things cannot afford to ignore.

In recent years, the design community has focused on making products easier to use. But as Norman amply demonstrates in this fascinating and important new book, design experts have vastly underestimated the role of emotion on our experience of everyday objects. Emotional Design analyzes the profound influence of this deceptively simple idea, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches to the impact of emotion on the everyday objects of tomorrow.

In the future, will inanimate objects respond to human emotions? Is it possible to create emotional robots? Norman addresses these provocative questions — drawing on a wealth of examples and the latest scientific insights — in this bold exploration of the objects in our everyday world.

Book News Annotation:

Having explained how things are made useful in his The Design of Everyday Things, Norman (computer science and psychology, Northwestern U.) here explores how and why people establish emotional relations with their stuff. He pivots on three characteristics of an object: visceral, how visually attractive it is; behavioral, how well it functions; and reflective, whether stories can be told about it.
Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

By the author of The Design of Everyday Things, this is the first book to make the connection between emotions and how people relate to ordinary objects?from juicers to Jaguars.

Synopsis:

Includes bibliographical references (p. 235-248) and index.

About the Author

Donald A. Norman is Professor of Computer Science at Northwestern University, a former “Apple Fellow,” and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.

Table of Contents

The meaning of things. Attractive things work better — The multiple faces of emotion and design — Design in practice. Three levels of design : visceral, behavioral and reflective — Fun and games — People, places and things — Emotional machines — The future of robots — Epilogue: we are all designers.

Product Details

ISBN:
9780465051359
Subtitle:
Why We Love (or Hate) Everyday Things
Author:
Norman, Donald A
Author:
Norman, Donald A.
Author:
Norman, Don
Publisher:
Basic Books
Location:
New York
Subject:
General
Subject:
Design
Subject:
Mental health
Subject:
Cognitive Psychology
Subject:
Design - General
Subject:
Design, industrial
Subject:
Emotions and cognition
Subject:
General Business & Economics
Copyright:
Edition Description:
Trade Cloth
Series Volume:
32
Publication Date:
20031224
Binding:
Hardback
Language:
English
Illustrations:
Yes
Pages:
272
Dimensions:
9.25 x 6.13 in 19.2 oz

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Related Subjects

Arts and Entertainment » Art » Design History
Health and Self-Help » Psychology » General

Emotional Design: Why We Love or Hate Everyday Things Used Hardcover
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$13.50 In Stock
Product details 272 pages Basic Books - English 9780465051359 Reviews:
"Synopsis" by , By the author of The Design of Everyday Things, this is the first book to make the connection between emotions and how people relate to ordinary objects?from juicers to Jaguars.
"Synopsis" by , Includes bibliographical references (p. 235-248) and index.
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