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$19.95
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More copies of this ISBN:This title in other formats:Uncommon Grounds: The History of Coffee and How It Transformed Our Worldby Mark Pendergrast
Synopses & ReviewsPublisher Comments:Uncommon Grounds tells the story of coffee from its discovery on a hill in Abyssinia to its role in intrigue in the American colonies to its rise as a national consumer product in the twentieth century and its rediscovery with the advent of Starbucks at the end of the century. A panoramic epic, Uncommon Grounds uses coffee production, trade, and consumption as a window through which to view broad historical themes: the clash and blending of cultures, the rise of marketing and the “national brand,” assembly line mass production, and urbanization. Coffeehouses have provided places to plan revolutions, write poetry, do business, and meet friends. The coffee industry has dominated and molded the economy, politics, and social structure of entire countries.Mark Pendergrast introduces the reader to an eccentric cast of characters, all of them with a passion for the golden bean. Uncommon Grounds is nothing less than a coffee-flavored history of the world. Synopsis:This is the first comprehensive business and social history of coffee, describing how coffee has dominated and molded the economies, politics, and social structures of entire countries. 40 illustrations. About the Author Mark Pendergrast was born in Atlanta and is a graduate of Harvard University. A business journalist, he has published articles and reviews in a number of magazines and newspapers, including the New York Times, the Sunday Times (London), and Financial Analyst. Table of ContentsPrologue: The Oriflama Harvest What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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