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4 Burnside Business- Business Profiles

Forbes Greatest Business Stories of All Time (Forbes)

by

Forbes Greatest Business Stories of All Time (Forbes) Cover

 

Synopses & Reviews

Publisher Comments:

What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, and Walt Disney all have in common? Uncompromising vision, a willingness to take risks, and exceptional business acumen. Not only did these individuals amass great fortunes, they revolutionized the business world and helped shape society as we know it. Theirs are just a few of the stories collected in this anthology of commercial ingenuity.

Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women.

Enlightening and fascinating, Forbes(r) Greatest Business Stories of All Time celebrates larger-than-life ambition, inspired leadership, wheeling and dealing, and hard work.

Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.

Synopsis:

The editors of "Forbes" magazine present the 20 exemplary tales of business achievement that every educated business person should read. These stories chronicle the achievements of classic companies.

Synopsis:

Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.

Synopsis:

Jetzt neu als Broschurausgabe präsentiert dieses Buch die 20 beispielhaften Geschichten unternehmerischen Erfolges, die jeder gebildete Geschäftsmann einfach lesen muß. Unbändiger Ehrgeiz, geniale Führungsgröße, Geschäftemacherei und harte Arbeit - das sind die Zutaten für geschäftlichen Erfolg. Harvard-Journalist Dan Gross beschreibt mit jeder einzelnen Geschichte nicht nur die jeweilige Unternehmerpersönlichkeit, sondern auch die dahinterstehende Gesellschaft, und zwar spannend und dramatisch, gespickt mit Weisheiten und geheimen Erfolgsrezepten. (10/97)

About the Author

DANIEL GROSS is a Harvard-trained historian and journalist.

Table of Contents

Partial table of contents:

Robert Morris: America's First Financier.

Cyrus McCormick's Reaper and the Industrialization of Farming.

John D. Rockefeller and the Modern Corporation.

Henry Ford and the Model T. Charles Merrill and the Democratization of Stock Ownership.

Walt Disney and his Family-Entertainment Empire.

Ray Kroc, McDonald's, and the Fast-Food Industry.

Betting the Company: Joseph Wilson and the Xerox 914.

American Express and the Charge Card.

Mary Kay Ash and her Corporate Culture for Women.

Sam Walton, Wal-Mart, and the Discounting of America.

The Turnaround at Harley-Davidson.

Kohlberg Kravis Roberts & Co.

and the Leveraged Buyout.

William Gates and the Dominance of Microsoft.

Notes on Sources.

Index.

Product Details

ISBN:
9780471196532
Foreword:
Forbes, Timothy C.
Author:
Forbes Magazine
Author:
Staff, Forbes Magazine
Author:
Gross, Daniel
Author:
Forbes, Timothy C.
Publisher:
John Wiley & Sons
Subject:
Entrepreneurship
Subject:
Skills
Subject:
Business enterprises
Subject:
Business-Start Up Business
Subject:
General & Introductory Business & Management
Copyright:
Series:
Forbes
Publication Date:
August 1997
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
368
Dimensions:
227 x 150 x 26 mm 17.12 oz

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Related Subjects

Business » Business Profiles
Business » Office Skills
Business » Small Businesses » General
Business » Start Up Business
Business » Writing
Science and Mathematics » Physics » General

Forbes Greatest Business Stories of All Time (Forbes) Used Trade Paper
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$4.95 In Stock
Product details 368 pages John Wiley & Sons - English 9780471196532 Reviews:
"Synopsis" by , The editors of "Forbes" magazine present the 20 exemplary tales of business achievement that every educated business person should read. These stories chronicle the achievements of classic companies.
"Synopsis" by , Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.
"Synopsis" by , Jetzt neu als Broschurausgabe präsentiert dieses Buch die 20 beispielhaften Geschichten unternehmerischen Erfolges, die jeder gebildete Geschäftsmann einfach lesen muß. Unbändiger Ehrgeiz, geniale Führungsgröße, Geschäftemacherei und harte Arbeit - das sind die Zutaten für geschäftlichen Erfolg. Harvard-Journalist Dan Gross beschreibt mit jeder einzelnen Geschichte nicht nur die jeweilige Unternehmerpersönlichkeit, sondern auch die dahinterstehende Gesellschaft, und zwar spannend und dramatisch, gespickt mit Weisheiten und geheimen Erfolgsrezepten. (10/97)
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