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Michael Allen's Guide to E-Learning

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Michael Allen's Guide to E-Learning Cover

 

Synopses & Reviews

Publisher Comments:

As an international speaker and consultant to virtually every business sector over his more than thirty-five years of research and development in technology-based instruction, Michael Allen now speaks out about his frustrations with e-learning and brings fundamental issues to light. He shares specific, commonsense guidelines that reliably produce effective and practical learning solutions. From his pioneering work on learning management systems, to authoring systems, and now on instructional design, experts and buyers alike follow his leadership and respect his opinion:

"Every subject area has its bible. This is it for e-learning. This is the how-to book for both instructional designers and executives responsible for corporate e-learning programs. Especially well done and unique to this book are the chapters on learner motivation and how effective instructional interactivities are created. The bottom line, from our experience working with Michael Allen and his team, is the methods and principles defined in this book work–and work well."

–Mike Groszko, Manager, DaimlerChrysler Quality Institute

"Michael Allen has done it all. He has designed and developed huge amounts of effective e-learning. He has built several very successful businesses providing programs to sophisticated clients. He has managed development. He personally led the creation of Authorware, the benchmark authoring system used throughout the world. He has lectured. He has written. He has taught. His opinions and perspective are sought by many. But mostly, he thinks. And the results of that thinking are to the benefit of us all. I am glad he wrote down what he thinks."

– Gloria Gery, Gery Associates

Synopsis:

Includes bibliographical references (p. [315]-317) and index.

Synopsis:

An industry leader speaks out against boring, ineffective, costly e-learning and provides practical guidelines for creation of powerful, e-learning-based performance solutions.

e-Learning is emerging rapidly in schools, businesses, and at home. Millions are being invested in this new, widely available technology purported as the solution to learning challenges. Dr. Michael Allen, commonly considered the father of modern interactive learning, raises concerns about misuses of the technology, missed opportunities, and money wasted on boring, ineffective e-learning. The book offers specific, pragmatic, common-sense approaches to guide the development of successful technology-assisted learning. A free CD-ROM is packed with sample applications. Michael Allen's Guide to e-Learning enables business executives to become discerning e-learning investors and instructional designers to create meaningful performance solutions.

About the Author

MICHAEL W. ALLEN is a recognized pioneer and leader in the design of interactive multimedia learning tools and applications. He is the founder and former chairman of Authorware, Inc. (now Macromedia, Inc.). He is currently Chairman and CEO of Allen Interactions Inc., which builds interactive learning systems, develops custom courseware, and provides multimedia consulting and training.

Table of Contents

Foreword by Gloria Gery.

Acknowledgments.

PART 1: THE BUSINESS PERSPECTIVE.

Chapter 1. Plain Talk.

Chapter 2. Context—The Possibility of Success.

Chapter 3. The Essence of Good Design.

Chapter 4. Getting There through Successive Approximation.

PART 2: DESIGN.

Chapter 5. Learner Motivation.

Chapter 6. Navigation.

Chapter 7. Instructional Interactivity.

Summary.

References.

Index.

Credits.

About the Author.

Product Details

ISBN:
9780471203025
Author:
Allen, Michael
Publisher:
John Wiley & Sons
Author:
Allen, Michael W.
Location:
New York
Subject:
Human Resources & Personnel Management
Subject:
Computer-assisted instruction
Subject:
Skills
Subject:
Employees
Subject:
Internet in education.
Subject:
Training
Subject:
Employees, Training of
Subject:
Employees - Training of - Computer-
Subject:
Systems & Planning
Subject:
Business/Technology
Subject:
Business-Office Skills
Copyright:
Series Volume:
107-406
Publication Date:
January 2003
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Illustrations:
Yes
Pages:
360
Dimensions:
9.34x7.50x.79 in. 1.36 lbs.

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Related Subjects

Business » Business Plans
Business » Human Resource Management
Business » Management
Business » Office Skills
Computers and Internet » Internet » Web Training
Health and Self-Help » Psychology » General
Science and Mathematics » Mathematics » Algebra » General
Science and Mathematics » Nature Studies » General

Michael Allen's Guide to E-Learning Used Trade Paper
0 stars - 0 reviews
$13.95 In Stock
Product details 360 pages John Wiley & Sons - English 9780471203025 Reviews:
"Synopsis" by , Includes bibliographical references (p. [315]-317) and index.
"Synopsis" by , An industry leader speaks out against boring, ineffective, costly e-learning and provides practical guidelines for creation of powerful, e-learning-based performance solutions.

e-Learning is emerging rapidly in schools, businesses, and at home. Millions are being invested in this new, widely available technology purported as the solution to learning challenges. Dr. Michael Allen, commonly considered the father of modern interactive learning, raises concerns about misuses of the technology, missed opportunities, and money wasted on boring, ineffective e-learning. The book offers specific, pragmatic, common-sense approaches to guide the development of successful technology-assisted learning. A free CD-ROM is packed with sample applications. Michael Allen's Guide to e-Learning enables business executives to become discerning e-learning investors and instructional designers to create meaningful performance solutions.

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