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Designing Web Navigation: Optimizing the User Experience


Designing Web Navigation: Optimizing the User Experience Cover


Synopses & Reviews

Publisher Comments:

Thoroughly rewritten for today's web environment, this bestselling book offers a fresh look at a fundamental topic of web site development: navigation design.

Amid all the changes to the Web in the past decade, and all the hype about Web 2.0 and various rich interactive technologies, the basic problems of creating a good web navigation system remain. Designing Web Navigation demonstrates that good navigation is not about technology, it's about the ways people find information, and how you guide them.

Ideal for beginning to intermediate web designers, managers, other non-designers, and web development pros looking for another perspective, Designing Web Navigation offers basic design principles, development techniques and practical advice, with real-world examples and essential concepts seamlessly folded in. How does your web site serve your business objectives? How does it meet a user's needs? You'll learn that navigation design touches most other aspects of web site development. This book:

  • Provides the foundations of web navigation and offers a framework for navigation design
  • Paints a broad picture of web navigation and basic human information behavior
  • Demonstrates how navigation reflects brand and affects site credibility
  • Helps you understand the problem you're trying to solve before you set out to design
  • Thoroughly reviews the mechanisms and different types of navigation
  • Explores information scent and information shape
  • Explains persuasive architecture and other design concepts
  • Covers special contexts, such as navigation design for web applications
  • Includes an entire chapter on tagging
While Designing Web Navigation focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. Well researched and cited, this book serves as an excellent reference on the topic, as well as a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action.


Author Kalbach creates the perfect guide for the ever-evolving world of web navigation and covers issues that have developed in the past decade. The book focuses on design principles and development techniques, with case studies and essential concepts seamlessly folded in.

About the Author

James Kalbach has a degree in library science from Rutgers University, as well as a master's in music theory and composition. He is currently a Human Factors Engineer with LexisNexis and previously served as head of information architecture with Razorfish Germany. He is an active speaker and author on information architecture and usability in Germany, where he helped co-found an IA community.

Table of Contents

Dedication Preface Part I: Foundations of Web Navigation Chapter 1: Introducing Web Navigation Chapter 2: Understanding Navigation Chapter 3: Mechanisms of Navigation Chapter 4: Types of Navigation Chapter 5: Labeling Navigation Part II: A Framework for Navigation Design Chapter 6: Evaluation Chapter 7: Analysis Chapter 8: Architecture Chapter 9: Layout Chapter 10: Presentation Part III: Navigation in Special Contexts Chapter 11: Navigation and Search Chapter 12: Navigation and Social Tagging Systems Chapter 13: Navigation and Rich Web Applicatios Colophon

Product Details

kalbach, James
O'Reilly Media
Kalbach, Jim
Kalbach, James
Internet - Web Site Design
Internet - Browsers
User Interfaces
User interfaces (computer systems)
Web - Page Design
Internet searching
Web sites -- Design.
Internet - General
GUI;IA;UI;UX;breadcrumb;digital navigation;inc.;information architecture;navigation design;schematic;taxonomy design;user experience;user interface;web navigation;web site;web usability
CourseSmart Subject Description
Edition Description:
Print PDF
Publication Date:
August 2007
9.75 x 8 x 0.86 in 1.88 lb

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Related Subjects

Computers and Internet » Graphics » User Interface
Computers and Internet » Internet » General
Computers and Internet » Internet » Information
Computers and Internet » Internet » Web » Site Design
Computers and Internet » Internet » Web Browsers
Computers and Internet » Internet » Web Design
Computers and Internet » Internet » Web Publishing

Designing Web Navigation: Optimizing the User Experience Used Trade Paper
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Product details 416 pages O'Reilly Media - English 9780596528102 Reviews:
"Synopsis" by ,
Author Kalbach creates the perfect guide for the ever-evolving world of web navigation and covers issues that have developed in the past decade. The book focuses on design principles and development techniques, with case studies and essential concepts seamlessly folded in.
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