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1 Burnside Art- Advertising and Display

This title in other editions

Advertising Today

by

Advertising Today Cover

 

Synopses & Reviews

Publisher Comments:

Der Band bietet einen ausführlichen thematischen Überblick über die letzten dreißig Jahre der internationalen Werbeindustrie. Mit reichem Bildmaterial und zahlreichen Interviews mit großen Werbedesignern wie z.B. Benettons Oliviero Toscani oder John Hegarthy, Schöpfer der Levi's Werbung, versucht der Autor, die Entwicklungen der Werbebilder und die Wechselwirkungen zwischen Werbung und ihrem sozialen, politischen und kulturellen Umfeld zu analysieren. Advertising Today ist ein Geschichtsbuch der globalen Popkultur, das soziale, kulturelle und geopolitische Temperaturschwankungen registriert.

Synopsis:

An overview of the evolution of advertising around the world over the past 30 years, including over 500 advertisements from print, television, billboards, and the Internet.

Synopsis:

The first comprehensive survey and history of what can be called 'an art form for everyday life'.

Product Details

ISBN:
9780714843872
Author:
Berger, Warren
Publisher:
Phaidon Press
Subject:
General
Subject:
Advertising & Promotion
Subject:
Commercial - Advertising
Subject:
Popular Culture - General
Subject:
Graphic Arts - Advertising
Subject:
General Architecture
Copyright:
Publication Date:
20040301
Binding:
Paperback
Grade Level:
from 8 up to 17
Language:
English
Illustrations:
Y
Pages:
512
Dimensions:
11.40x9.86x1.68 in. 6.27 lbs.
Age Level:
from 13 up to 99

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Related Subjects

Arts and Entertainment » Art » Advertising and Display
Business » Advertising

Advertising Today Used Trade Paper
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$21.00 In Stock
Product details 512 pages Phaidon Press - English 9780714843872 Reviews:
"Synopsis" by , An overview of the evolution of advertising around the world over the past 30 years, including over 500 advertisements from print, television, billboards, and the Internet.
"Synopsis" by , The first comprehensive survey and history of what can be called 'an art form for everyday life'.
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