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Visual Workout : Creativity Workbook (01 Edition)by Robin Landa
Synopses & Reviews
This one-of-a-kind workbook will stimulate your imagination and enable you to flex your creative design muscles. Unlike other books, the exercises in this workbook are not graphic design applications (e.g, designing a book jacket or a corporate identity). Rather, each exercise is a creative problem intended to stimulate visual thinking, encourage sketching and, most importantly, prompt you to try new approaches. While the authors' primary emphasis is on sketches this creativity workbook also features applications that illustrate how design ideas may be carried to finished pieces.
Book News Annotation:
Both authors are designers, authors, and educators. Here they offer imaginative exercises that will help both novices and seasoned designers stretch their visual vocabularies and approach problems creatively.
Annotation c. Book News, Inc., Portland, OR (booknews.com)
This one-of-a-kind workbook for graphic designers, which may be used independently or in conjunction with Graphic Design Solutions, 3E by Robin Landa, will stimulate your imagination and enable you to flex your creative design muscles. The exercises in this workbook expand upon graphic design applications and each exercise presents a creative problem intended to stimulate visual thinking, encourage sketching and ideas, and, most importantly, prompt you to try new approaches.
About the Author
Rose Ganella is an artist, writer and educator who has shown her work nationally and internationally. Her drawings are featured in several permanent collections, including the National Museum of American Art in Washington, DC. Currently a Professor of Visual Communications in the Department of Design at Kean University, Ms. Gonella has taught courses such as "Color Theory," "Two-Dimensional Design," and senior "Portfolio." She continues to publish illustrative work for print publications and the World Wide Web, while contributing articles to magazines including Raw Vision, Hand Papermaking, and Nantucket Magazine.
Table of Contents
PART I: GET SET: Introduction. Critique. PART II: THE DESIGN WORKOUT: Expressive Typography. Mixed Up Media and Techniques. Visual Surprises. Points of Departure. Work It Out. PART III: SHOWCASE OF PROFESSIONAL DESIGNERS: Steven Brower Design/NY. DMA/NJ. Donovan and Greene/NY. Jim Drydan/Illustrator/MN. Ema Design/CO. Russell Hassell/NY. Martin Hollloway/NJ. Liska and Associates/IL&NY. Point B Inc./HI. Jefferson Raul/FL. Segura Inc./IL. Mary Ann Smith/NY. Stuart Topper/NJ. Viva Dolan/CANADA. Vrontikis Design Office/CA. Robin Landa/NY. Rose Gonella/NY.
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