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Your Successful Real Estate Career

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Your Successful Real Estate Career Cover

 

Synopses & Reviews

Synopsis:

"One of the best-selling real estate career books of all time is back and better than ever! Your Successful Real Estate Career has long been the bible for countless aspiring real estate professionals. The book takes readers through the many opportunities and challenges they’re likely to face, so they know what to expect and how best to succeed. Now updated and expanded, the fifth edition of this indispensable resource offers all-new research and up-to-the-minute information and guidance on the constantly shifting marketplace.

Along with practical tools and enlightening real-world examples, readers will find detailed, down-to-earth advice on topics including:

* getting a real estate license

* choosing an office

* winning clients

* avoiding typical career mistakes

* dealing with difficult clients

* selling to culturally diverse markets

* using the latest technology to improve efficiency and make more sales

* making long-term career decisions

* and much more!

Easy to understand, comprehensive, and candid, <i>Your Successful Real Estate Career</i> is the most valuable guide on the market to this rewarding and profitable profession."

Synopsis:

"Since its first publication more than a decade ago, Your Successful Real Estate Career has been the bible for countless aspiring real estate professionals. With its practical guidelines and enlightening real-world examples, the book takes readers step by step through all the many different opportunities and challenges they’re likely to face.

The fourth edition features all-new chapters on how the profession is evolving, including how today’s professionals are using technology to make their jobs easier and more lucrative. It also includes important new information on selling to culturally diverse markets and dealing with difficult clients. Helpful tools include numerous checklists and a directory of up-to-date reference material, both in print and online.

Your Successful Real Estate Career is an ideal source of unbiased information for individuals considering this rewarding field — and it will also serve as their career companion for years to come."

About the Author

KENNETH W. EDWARDS became a top-producing real estate professional after a distinguished Air Force career. A Realtor and licensed real estate broker, he is a graduate of the Realtors Institute (GRI) and is a member of the Real Estate Educators Association and the National Association of Real Estate Editors. He is the Book Review Editor for Real Estate Professional magazine. Ken Edwards holds a doctorate in education from the University of California at Berkeley. He lives in Corvallis, Oregon.

Table of Contents

"Preface

Acknowledgments

1. Is Real Estate for You?

It’s a Great Life ... If It’s the Life For Which You’re Suited

2. Getting Your License

Fun or Folly: Your Choice

3. Choosing a Company

For Better or Worse, for Richer or Poorer ...

4. Getting Started on the Job

Getting Organized and Beating the Drums

5. In the Beginning There Was . . . Agency

The Real Estate Profession’s Identity Crises

6. Real Estate and the Technology Revolution

7. Listing Residential Property

Finding the Sellers and Moving the Merchandise

8.. Selling Residential Property

Finding the Buyers, Listening to Them, and Satisfying Their Needs

9. Listing and Selling Specialized Properties

Custom-Built Homes, Investment Properties, Rural Properties, and More

10. Avoiding Problems

Things to Watch Out For From Day One

11. Dealing With Difficult people and Difficult Situations

Challenges - Not Problems (Right)

12. Client Follow-Up and Referrals

Your Insurance Policy Against Lonely Days, Sleepless Nights, and a Penniless Old Age

13. Surviving

Strategies for Staying Solvent and Staying Sane

14. Where To From Here?

Long-Term Options for Your Career

15. The Roads Less Traveled

Other Real Estate Career Possibilities

16. Special Messages for Special People

From Fast Trackers to Retirees

17. Change Happens

The Real Estate Profession’s Brave New World

18. A Final Encouraging Word

How to Succeed in Real Estate by Really Trying

Appendix A

Survey Results

Appendix B

Real Estate Commissions

Appendix C

Real Estate Resources

Appendix D

Real Estate Pre Test

Appendix E

Stefan Swanepoel Real Estate Trends Report

Appendix F

Targeting Hispanics of Mexican Heritage to Expand Your Business"

Product Details

ISBN:
9780814473191
Author:
Edwards, Kenneth W.
Publisher:
AMACOM/American Management Association
Subject:
Vocational Guidance
Subject:
Real estate business
Subject:
Real Estate - Sales
Subject:
Careers - General
Subject:
Real estate agents -- United States.
Subject:
Real estate business -- Vocational guidance.
Subject:
General Business & Economics
Subject:
English
Subject:
Real Estate
Subject:
General
Subject:
Business; Real Estate
Edition Number:
5
Edition Description:
5th Edition
Publication Date:
20061031
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Pages:
240
Dimensions:
9 x 6 in 1 lb
Age Level:
16

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Related Subjects

Business » Careers
Business » Careers » Specific Jobs
Business » Real Estate
Business » Writing
Health and Self-Help » Self-Help » General

Your Successful Real Estate Career New Trade Paper
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Product details 240 pages AMACOM - English 9780814473191 Reviews:
"Synopsis" by ,

"One of the best-selling real estate career books of all time is back and better than ever! Your Successful Real Estate Career has long been the bible for countless aspiring real estate professionals. The book takes readers through the many opportunities and challenges they’re likely to face, so they know what to expect and how best to succeed. Now updated and expanded, the fifth edition of this indispensable resource offers all-new research and up-to-the-minute information and guidance on the constantly shifting marketplace.

Along with practical tools and enlightening real-world examples, readers will find detailed, down-to-earth advice on topics including:

* getting a real estate license

* choosing an office

* winning clients

* avoiding typical career mistakes

* dealing with difficult clients

* selling to culturally diverse markets

* using the latest technology to improve efficiency and make more sales

* making long-term career decisions

* and much more!

Easy to understand, comprehensive, and candid, <i>Your Successful Real Estate Career</i> is the most valuable guide on the market to this rewarding and profitable profession."

"Synopsis" by ,

"Since its first publication more than a decade ago, Your Successful Real Estate Career has been the bible for countless aspiring real estate professionals. With its practical guidelines and enlightening real-world examples, the book takes readers step by step through all the many different opportunities and challenges they’re likely to face.

The fourth edition features all-new chapters on how the profession is evolving, including how today’s professionals are using technology to make their jobs easier and more lucrative. It also includes important new information on selling to culturally diverse markets and dealing with difficult clients. Helpful tools include numerous checklists and a directory of up-to-date reference material, both in print and online.

Your Successful Real Estate Career is an ideal source of unbiased information for individuals considering this rewarding field — and it will also serve as their career companion for years to come."

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