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Internet Riches: The Simple Money-Making Secrets of Online Millionaires

by

Internet Riches: The Simple Money-Making Secrets of Online Millionaires Cover

 

Synopses & Reviews

Publisher Comments:

"Want to do more than surf the net?  Scott Fox helped set up BillOReilly.com and make it into a profit center.  His book, Internet Riches, is a must-read for entrepreneurs."

—Bill O'Reilly, Anchor, Fox News Channel

 

“Scott Fox’s book, Internet Riches, is a fantastic roadmap for the novice to the experienced Internet businessperson who wants to finish rich online. I learned a great deal from reading it and think you will too.”

--David Bach, New York Times #1 best-selling author of The Automatic Millionaire and Start Late, Finish Rich

 

"Scott Fox wants everyone to think about how the Internet can impact their business ideas. While making money is never a simple formula, Fox's Internet Riches makes its contribution by detailing what entrepreneurs have done to find success online."

--Joe Lassiter, Professor of Management Practice, Harvard Business School

 

The heady days of the overvalued, underperforming Internet company may be over. But the heyday of tapping into highly lucrative markets with a small, inexpensive Internet business is NOW. In fact, it’s never been so easy or so cheap to start an Internet business as it is today.

 

You can join the thousands of successful entrepreneurs who started with little capital or technological expertise, but lots of passion and good ideas. Internet Riches is an easy-to-understand, strategy-packed book that reveals the Internet Millionaire Secrets of many of today’s thriving e-businesses. Use them to discover the simplest, safest, most powerful strategies for launching your own Internet business—and turning a long-budding dream into a lucrative reality.

Book News Annotation:

E-business consultant Scott Fox explains how all kinds of people can make money by starting their own Internet-based businesses. He identifies the most promising e-business opportunities and offers guidelines for pre-testing business ideas before investing in them. He also offers tips on creating a professional looking Website, online store, and email newsletter.
Annotation 2006 Book News, Inc., Portland, OR (booknews.com)

Book News Annotation:

E-business consultant Scott Fox explains how all kinds of people can make money by starting their own Internet-based businesses. He identifies the most promising e-business opportunities and offers guidelines for pre-testing business ideas before investing in them. He also offers tips on creating a professional looking Website, online store, and email newsletter. Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

"These days it’s easier, cheaper, and safer than ever to start an Internet business using readily available technology and turnkey opportunities. In this strategy-packed guide, Scott Fox reveals the powerful but simple methods he and thousands of others have used to strike it rich on the Net. Exclusive interviews with “mom and pop” entrepreneurs prove how easy it is to get started and build a million-dollar enterprise. Readers get:

* a guide to e-business opportunities, including “instant e-businesses” that require no start-up capital

* strategies for making money from home and turning hobbies into businesses

* marketing and product tips

* legal and financial advice

* a list of recommended vendors

* years of expertise and experience in one easy-to-use book

Internet Riches also features an action plan for brainstorming new business ideas, and exercises to help readers determine the best moves for their particular situations. Filled with practical pointers and inspiring interviews, it’s the most powerful book ever on starting and enjoying a million-dollar online business!"

Synopsis:

Requirements: Small-to-minuscule financial investment. Minimal technology skills. Willingness to work hard and learn new things. Benefits: Flexible hours. No boss. Financial rewards beyond your wildest dreams.

 

Sound too good to be true? It IS true when you start your own Internet business. All it takes to build a prosperous company and rewarding life is a great idea, a little knowledge, and the perseverance to make it happen. In fact, thousands of people are jumping ship from nit-picking, soul-crushing workplaces to turn their ideas and hobbies into lucrative, home-based Internet businesses. And you can too!

 

Scott Fox reveals the powerful but simple strategies that he and other entrepreneurs have used to start and build their million-dollar enterprises in Internet Riches, the most practical how-to-do-it guide available. Packed with interviews, action plans, and a nuts-and-bolts overview of everything you need to know to design and market your e-business, Internet Riches gives you:

 

• Clear insights into the most promising e-business opportunities out there, including instant e-businesses that require almost NO start-up capital.

• Powerful action plans for brainstorming new business ideas, plus guidelines on pre-testing them before investing a single penny.

• Inspiring examples of innovative companies that grew out of a single great idea, such as Sittercity.com, which efficiently connects parents with babysitters, to niche-product companies like bathboats.com, which sells handcrafted toy boats online.

• Crucial tips on how to create a professional-looking Website, online store, and e-mail newsletter—with minimal cost, effort, or expertise.

• No-budget and small-budget marketing secrets—essential information you won’t find gathered anywhere else.

• Valuable lists of recommended vendors, and much more!

 

This is a perfect time to start your own Internet business, with the expense and risks of traditional brick-and-mortar operations virtually eliminated. And despite the sour mood that followed the dot-com collapse, Internet businesses continue to prosper, grabbing an ever-greater share of the consumer dollar. Find out how you can join the fun and revitalize your life, your career, and your lackluster bank account with this clear, easy-to-understand guide to creating and operating a successful online business.

 

Scott Fox is a top e-business consultant whose clients have included Bill O’Reilly and Larry King, and is the director of The Liminal Institute, a California-based think tank dedicated to the promotion of entrepreneurship. He is a frequent speaker on e-business and technology at both the university level, such as USC and UCLA, and at conferences, including Digital Hollywood and Internet World. He received a JD from Stanford University. He lives in Los Angeles, California.

Synopsis:

You used to have to BE rich to GET rich on the Internet. Now anyone can be an online millionaire!

About the Author

Scott Fox (Los Angeles, CA) is the top e-business consultant in Hollywood, where his clients have included Bill O’Reilly and Larry King. He is a frequent speaker on e-business and technology at universities including USC and UCLA, and at conferences such as Digital Hollywood and Internet World. He received a JD from Stanford.

Table of Contents

"Introduction: Welcome to the Internet Gold Rush, Take Two! . . . . . . 1

PART 1 THE UNLIMITED OPPORTUNITY OF THE INTERNET

1 The Internet Business Revolution . . . . . . . . . . . . . . . . . . . . . . . . . . 13

2 Starting Your E-Business: Can You Afford Not To? . . . . . . . . . . . . . 21

3 The Internet’s First Millionaire Wave — Efficiency. . . . . . . . . . . . . . 30

4 The Internet’s Second Millionaire Wave — Products . . . . . . . . . . . . 43

5 The Internet’s Third Millionaire Wave — Niches . . . . . . . . . . . . . . . 70

PART 2 DEVELOPING YOUR OWN E-BUSINESS MODEL

6 Applying Millionaire Types Theory: A Case Study . . . . . . . . . . . . 101

7 The ICICLE Business Model Method . . . . . . . . . . . . . . . . . . . . . . 105

8 What E-Business Should You Pursue? . . . . . . . . . . . . . . . . . . . . . 108

PART 3 BUILDING YOUR INTERNET MILLIONAIRE E-BUSINESS

9 Technology Secrets and Strategies Overview . . . . . . . . . . . . . . . . . 125

10 Choosing Your Domain Name . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133

11 Choosing a Website Hosting Company . . . . . . . . . . . . . . . . . . . . . 144

12 How to Build a Website in One Hour . . . . . . . . . . . . . . . . . . . . . . 147

13 Finding a Web Designer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 161

14 E-Commerce Shopping Carts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 165

15 The eBay Phenomenon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 176

16 Developing Killer Content on a Startup Budget . . . . . . . . . . . . . . 188

17 Reality Checks Before Investing Real Time and Money . . . . . . . . 193

18 An Action Plan for Your Million-Dollar E-Business . . . . . . . . . . . 199

19 Testing Your New Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 208

PART 4 INTERNET MARKETING SECRETS FOR YOUR E-BUSINESS

20 No Budget Marketing Secrets . . . . . . . . . . . . . . . . . . . . . . . . . . . 215

21 Small Budget Marketing Secrets. . . . . . . . . . . . . . . . . . . . . . . . . . . 224

22 Real Budget Marketing Secrets. . . . . . . . . . . . . . . . . . . . . . . . . . . . 231

PART 5 LEGAL ISSUES AND ADMINISTRATION

23 Copyright, Trademark, and Incorporation Choices. . . . . . . . . . . . 243

24 Partners: Should You Share Your Million-Dollar Idea? . . . . . . . . . 251

PART 6 GRADUATION — STARTING YOUR OWN DREAM BUSINESS

25 Congratulations! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 259

APPENDIXES

Appendix A: Index of E-Business Entrepreneurs and Services . . . . . . 267

Appendix B: Internet Research Skills. . . . . . . . . . . . . . . . . . . . . . . . . . 268

Glossary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 272

Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 281

Acknowledgments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 291"

Product Details

ISBN:
9780814473566
Author:
Fox, Scott C
Publisher:
AMACOM/American Management Association
Author:
Fox, Scott
Subject:
New Business Enterprises
Subject:
Electronic Commerce
Subject:
E-Commerce - Internet Marketing
Subject:
Internet
Subject:
General Business & Economics
Subject:
English
Subject:
Small Business
Subject:
General
Subject:
Business - General
Copyright:
Publication Date:
20060531
Binding:
HARDCOVER
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
288
Dimensions:
9.25 x 6.13 in 1.4 lb
Age Level:
17

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Related Subjects

Business » General
Business » Small Businesses » Operations
Business » Writing
Computers and Internet » Internet » General

Internet Riches: The Simple Money-Making Secrets of Online Millionaires Used Hardcover
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Product details 288 pages AMACOM - English 9780814473566 Reviews:
"Synopsis" by ,

"These days it’s easier, cheaper, and safer than ever to start an Internet business using readily available technology and turnkey opportunities. In this strategy-packed guide, Scott Fox reveals the powerful but simple methods he and thousands of others have used to strike it rich on the Net. Exclusive interviews with “mom and pop” entrepreneurs prove how easy it is to get started and build a million-dollar enterprise. Readers get:

* a guide to e-business opportunities, including “instant e-businesses” that require no start-up capital

* strategies for making money from home and turning hobbies into businesses

* marketing and product tips

* legal and financial advice

* a list of recommended vendors

* years of expertise and experience in one easy-to-use book

Internet Riches also features an action plan for brainstorming new business ideas, and exercises to help readers determine the best moves for their particular situations. Filled with practical pointers and inspiring interviews, it’s the most powerful book ever on starting and enjoying a million-dollar online business!"

"Synopsis" by ,

Requirements: Small-to-minuscule financial investment. Minimal technology skills. Willingness to work hard and learn new things. Benefits: Flexible hours. No boss. Financial rewards beyond your wildest dreams.

 

Sound too good to be true? It IS true when you start your own Internet business. All it takes to build a prosperous company and rewarding life is a great idea, a little knowledge, and the perseverance to make it happen. In fact, thousands of people are jumping ship from nit-picking, soul-crushing workplaces to turn their ideas and hobbies into lucrative, home-based Internet businesses. And you can too!

 

Scott Fox reveals the powerful but simple strategies that he and other entrepreneurs have used to start and build their million-dollar enterprises in Internet Riches, the most practical how-to-do-it guide available. Packed with interviews, action plans, and a nuts-and-bolts overview of everything you need to know to design and market your e-business, Internet Riches gives you:

 

• Clear insights into the most promising e-business opportunities out there, including instant e-businesses that require almost NO start-up capital.

• Powerful action plans for brainstorming new business ideas, plus guidelines on pre-testing them before investing a single penny.

• Inspiring examples of innovative companies that grew out of a single great idea, such as Sittercity.com, which efficiently connects parents with babysitters, to niche-product companies like bathboats.com, which sells handcrafted toy boats online.

• Crucial tips on how to create a professional-looking Website, online store, and e-mail newsletter—with minimal cost, effort, or expertise.

• No-budget and small-budget marketing secrets—essential information you won’t find gathered anywhere else.

• Valuable lists of recommended vendors, and much more!

 

This is a perfect time to start your own Internet business, with the expense and risks of traditional brick-and-mortar operations virtually eliminated. And despite the sour mood that followed the dot-com collapse, Internet businesses continue to prosper, grabbing an ever-greater share of the consumer dollar. Find out how you can join the fun and revitalize your life, your career, and your lackluster bank account with this clear, easy-to-understand guide to creating and operating a successful online business.

 

Scott Fox is a top e-business consultant whose clients have included Bill O’Reilly and Larry King, and is the director of The Liminal Institute, a California-based think tank dedicated to the promotion of entrepreneurship. He is a frequent speaker on e-business and technology at both the university level, such as USC and UCLA, and at conferences, including Digital Hollywood and Internet World. He received a JD from Stanford University. He lives in Los Angeles, California.

"Synopsis" by , You used to have to BE rich to GET rich on the Internet. Now anyone can be an online millionaire!
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