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More copies of this ISBNWhen Sparks Fly: Igniting Creativity in Groupsby Doro Leonard Barton
Synopses & ReviewsPublisher Comments:The authors offer managers proven strategies for generating the group dynamics that lie at the heart of innovative thinking, including specific techniques for re-channeling the tensions of conflicting points of view into new ideas and alternative options. Synopsis:Managers assume that gifted individuals offer the quickest route to new ideas, yet most innovations spring from well-led group interactions. This text focuses on groups of people who may not fit in the stereotype of right-brained "creatives", and offers strategies for generating the right dynamics. Description:Includes bibliographical references (p. [221]-228) and index. Table of ContentsWhat is group creativity? — Creative abrasion — Generating creative options — Converging on the best options — Designing the physical environment — Designing the psychological environment. What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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