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Breakpoint: Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know about Technology Is in Your Br

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Breakpoint: Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know about Technology Is in Your Br Cover

 

Synopses & Reviews

Publisher Comments:

What can the human brain and its relationship to the internet tell us about our society, our technologies, and our businesses?  A lot, as it turns out. The internet today is a virtual replica of the brain, and the networks that leverage it grow and collapse in ways that are easily predictable if you understand the brain and other biological networks.

Were living in the midst of a networking revolution. All of the major technology innovations of the 21st century - social networking, cloud computing, search engines, and crowdsourcing, to name a few - leverage the internet and are thus bound by the rules of networks. Weve seen the exponential growth of these technologies, and theyve led to a more efficient and tightly connected world. But what many people dont realize is that all networks eventually reach a breakpoint and collapse. This happens in the brain, it happens in nature, it happened to MySpace, and it will happen to Facebook and Google. It is critical to understand where the breakpoint is in the networks you use in order to achieve optimum success. 

Navigating the world of new technologies today can be like walking through a minefield unless you know the path. Imagine what you could do with a roadmap for where things are headed?

In this fascinating look at the future of business and technology, neuroscientist and entrepreneur Jeff Stibel shows how the brain can act as a guide to understanding the future of the internet and the constellation of businesses and technologies that run on it. Hell show how leaders like Marissa Mayer are using artificial intelligence to literally remake Yahoo! and how startups like oDesk and Kickstarter are using crowdsourcing, the next wave of revolutionary technology, to create something much larger and “smarter” than the sum of their parts.    

Stibel offers a fresh perspective about the future of business and technology in a candid and engaging manner.

Synopsis:

"A provocative view of the future of the internet." —Kirkus Review

Synopsis:

What can the human brain and its relationship to the Internet tell us about our society, our technologies, and our businesses? A lot, as it turns out. The Internet today is a virtual replica of the brain, and the networks that leverage it grow and collapse in ways that are easily predictable if you understand the brain and other biological networks. Navigating the world of new technologies today can be like walking through a minefield unless you know the path. Imagine what you could do with a roadmap for where things are headed. In this fascinating look at the future of business and technology, neuroscientist and entrepreneur Jeff Stibel shows how the brain can act as a guide to understanding the future of the Internet and the constellation of businesses and technologies that run on it.

About the Author

Jeff Stibel is a neuroscientist and entrepreneur. He is currently serving as Chairman and CEO of The Dun & Bradstreet Credibility Corporation and was previously President and CEO of Web.com, Inc. (NASDAQ: WWWW). Stibel is also Chairman of BrainGate, a company whose “brain chip” technology allows the severely disabled to control electronics with nothing but their thoughts and was featured on 60 Minutes.

Stibel is the author of Wired for Thought: How the Brain is Shaping the Future of the Internet (Harvard Business Press, 2009). He was the recipient of a Brain and Behavior Fellowship while studying for his PhD in brain science at Brown University. He resides in Malibu, California with his wife and two children.

Product Details

ISBN:
9781137278784
Author:
Stibel, Jeff
Publisher:
Palgrave MacMillan Trade
Subject:
Business Communication
Subject:
organizational development
Subject:
Strategic planning
Subject:
Organizational Deve
Subject:
lopment
Subject:
Planning & Forecasting
Subject:
Internet - General
Subject:
Forecasting
Subject:
Industries/Computers & Informa
Subject:
Computers Reference-Social Aspects
Edition Description:
Trade paper
Publication Date:
20130731
Binding:
HARDCOVER
Language:
English
Illustrations:
includes 10 b+w photos
Pages:
256
Dimensions:
9.25 x 6.125 in 1 lb

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Related Subjects

Computers and Internet » Computers Reference » Social Aspects » General
Computers and Internet » Internet » General
Computers and Internet » Internet » Information
Computers and Internet » Internet » Web » Social Networking
Computers and Internet » Internet » Web Publishing
History and Social Science » Politics » General
History and Social Science » Politics » United States » Foreign Policy
Reference » Science Reference » Philosophy of Science
Science and Mathematics » Featured Titles in Tech » General
Science and Mathematics » Popular Science » Computer Science

Breakpoint: Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know about Technology Is in Your Br Used Hardcover
0 stars - 0 reviews
$19.50 In Stock
Product details 256 pages Palgrave MacMillan - English 9781137278784 Reviews:
"Synopsis" by ,
"A provocative view of the future of the internet." —Kirkus Review
"Synopsis" by , What can the human brain and its relationship to the Internet tell us about our society, our technologies, and our businesses? A lot, as it turns out. The Internet today is a virtual replica of the brain, and the networks that leverage it grow and collapse in ways that are easily predictable if you understand the brain and other biological networks. Navigating the world of new technologies today can be like walking through a minefield unless you know the path. Imagine what you could do with a roadmap for where things are headed. In this fascinating look at the future of business and technology, neuroscientist and entrepreneur Jeff Stibel shows how the brain can act as a guide to understanding the future of the Internet and the constellation of businesses and technologies that run on it.
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