Murakami Sale
 
 

Recently Viewed clear list


Original Essays | August 21, 2014

Richard Bausch: IMG Why Literature Can Save Us



Our title is, of course, a problem. "Why Literature Can Save Us." And of course the problem is one of definition: what those words mean. What is... Continue »
  1. $18.87 Sale Hardcover add to wish list

    Before, During, After

    Richard Bausch 9780307266262

spacer

This item may be
out of stock.

Click on the button below to search for this title in other formats.


Check for Availability
Add to Wishlist

What No One Ever Tells You About...Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere (What No One Ever Tells You About...)

by

What No One Ever Tells You About...Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere (What No One Ever Tells You About...) Cover

 

Synopses & Reviews

Publisher Comments:


As all these people become publishers (and even more become blog readers) the nature of the material being produced has moved into the realms of politics, professions and consumerism.  For example, “Engadget” is one of the more popular blogs, a daily review of newfangled and exciting gadgets.

Blogs and Blogging in business are relatively new, so new that there simply are no rules.  If there were rules, they would be changing and evolving too rapidly to codify.  The best anyone can say is “here is some advice based on what is working today, combined with a good dollop of common sense.”  As a result, this topic fits the What No One Ever Tells You series format perfectly!

Despite their “newness,” blogs have rapidly proven themselves in business.  They serve several functions valiantly, including: communicating with customers, potential customers, and other stakeholders, as a research tool to help uncover what is being said about you, your company, your competitors, and your industry, and even as a type of broadcast medium as some are making significant money by monetizing blog traffic through advertising and other means.  Instead of offering our advice on blogs and blogging in business, in this book we offer advice from 101 people who are successfully harnessing the power of blogging.

Book News Annotation:

Demopoulos compiles 101 short interviews with creators, technical consultants, marketers, broadcasters, writers, and others involved in effective (and in most cases popular) blogs and podcasts. Tips from interviewees address: the choice of a blogging platform, the promise of videoblogging, who (if anyone) should monitor the media, how to make money using blog and podcasts, promotion, what makes a good podcast, how to deal with censorship and "manic mommies," blogs in the classroom, and ghost blogging, among other topics. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)

About the Author

Ted Demopoulos's first business ventures began in college and have been continuous ever since. His first professional computer work was in 1984 when he helped work his way through graduate school by programming. In 1986 Ted joined Apollo Computer where he worked as a consultant and educator. He stayed a couple of years beyond the takeover by Hewlett-Packard, and then, in 1990, he founded Demopoulos Associates. He has been very fortunate since then to be able to work on a number of exciting projects worldwide. Ted holds a BA from Dartmouth College and an MS from the University of New Hampshire. He lives in Durham NH with his wife, two children, and dog. More information about Ted is available at www.demop.com.

Product Details

ISBN:
9781419584350
Subtitle:
Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere
Publisher:
Kaplan Publishing
Author:
Demopoulos, Ted
Author:
Ted
Author:
Demopoulos
Subject:
Advertising & Promotion
Subject:
Interactive multimedia
Subject:
Webcasting
Subject:
E-Commerce - Internet Marketing
Subject:
BUS090010
Subject:
Blogs
Copyright:
Edition Description:
Trade paper
Series:
What No One Ever Tells You About...
Publication Date:
November 2006
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
224
Dimensions:
9 x 6 in 10.64 oz

Related Subjects

Business » Communication
Business » General
Computers and Internet » Internet » Blogs
Computers and Internet » Internet » Web Publishing
Science and Mathematics » Featured Titles in Tech » General

What No One Ever Tells You About...Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere (What No One Ever Tells You About...)
0 stars - 0 reviews
$ In Stock
Product details 224 pages Kaplan Business - English 9781419584350 Reviews:
spacer
spacer
  • back to top
Follow us on...




Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.