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Wikinomics: How Mass Collaboration Changes Everythingby Don Tapscott
Synopses & Reviews
A leading expert shows how to use the power of social media and crowd wisdom to improve our work and personal lives
Whether we need to make better financial choices, find the love of our life, or transform our career, crowdsourcing is the key to making quicker, wiser, more objective decisions. But few of us even come close to tapping the full potential of our online personal networks.
Lior Zoref offers proven guidelines for applying what he calls mind sharing” in new ways. For instance, he shows how a mothers Facebook update saved the life of a four-year-old boy, and how a manager used LinkedIn to create a years worth of market research in less than a day.
Zorefs clients are using his techniques to innovate and problem-solve in record time. Now he reveals how crowdsourcing has the ability to supercharge our thinking and upgrade every aspect of our lives.
Translated into more than 20 languages and named one of the best business books of the year by reviewers around the world, "Wikinomics" has become essential reading for business people everywhere as it explains how mass collaboration is happening not just at Web sites but at traditional companies.
The acclaimed bestseller that's teaching the world about the power of mass collaboration.
Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but at traditional companies that have embraced technology to breathe new life into their enterprises.
This national bestseller reveals the nuances that drive wikinomics, and share fascinating stories of how masses of people (both paid and volunteer) are now creating TV news stories, sequencing the human gnome, remixing their favorite music, designing software, finding cures for diseases, editing school texts, inventing new cosmetics, and even building motorcycles.
About the Author
Don Tapscott is an internationally sought consultant on business strategy and organizational transformation. He is the founder of New Paradigm, now owned by nGenera, the leader in enterprise collaboration.
Anthony D. Williams is a strategic advisor to several Fortune 500 firms and is a senior fellow at the Lisbon Council.
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