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The End of Overeating: Taking Control of the Insatiable American Appetite

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The End of Overeating: Taking Control of the Insatiable American Appetite Cover

ISBN13: 9781605297859
ISBN10: 1605297852
Condition: Standard
Dustjacket: Standard
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Synopses & Reviews

Publisher Comments:

Most of us know what it feels like to fall under the spell of food—when one slice of pizza turns into half a pie, or a handful of chips leads to an empty bag. But its harder to understand why we can't seem to stop eating—even when we know better. When we want so badly to say "no," why do we continue to reach for food?
 
Dr. David Kessler, the dynamic former FDA commissioner who reinvented the food label and tackled the tobacco industry, now reveals how the food industry has hijacked the brains of millions of Americans. The result? Americas number-one public health issue. Dr. Kessler cracks the code of overeating by explaining how our bodies and minds are changed when we consume foods that contain sugar, fat, and salt. Food manufacturers create products by manipulating these ingredients to stimulate our appetites, setting in motion a cycle of desire and consumption that ends with a nation of overeaters. The End of Overeating explains for the first time why it is exceptionally difficult to resist certain foods and why its so easy to overindulge.
 
Dr. Kessler met with top scientists, physicians, and food industry insiders. The End of Overeating uncovers the shocking facts about how we lost control over our eating habits—and how we can get it back. Dr. Kessler presents groundbreaking research, along with what is sure to be a controversial view inside the industry that continues to feed a nation of overeaters—from popular brand manufacturers to advertisers, chain restaurants, and fast food franchises.
 
For the millions of people struggling with weight as well as for those of us who simply don't understand why we can't seem to stop eating our favorite foods, Dr. Kesslers cutting-edge investigation offers new insights and helpful tools to help us find a solution.
 
There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.

David A. Kessler, M.D., served as commissioner of the US Food and Drug Administration under presidents George H. W. Bush and Bill Clinton. He is a pediatrician and has been the dean of the medical schools at Yale and the University of California, San Francisco. A graduate of Amherst College, the University of Chicago Law School, and Harvard Medical School, Dr. Kessler is a father of two and lives with his wife in California.

Most of us know what it feels like to fall under the spell of food—when one slice of pizza turns into half a pie, or a handful of chips leads to an empty bag. But it's harder to understand why we can't seem to stop eating—even when we know better. When we want so badly to say "no," why do we continue to reach for food?
 
Dr. David Kessler, the dynamic former FDA commissioner who reinvented the food label and tackled the tobacco industry, now reveals how the food industry has hijacked the brains of millions of Americans. The result? America's number-one public health issue. Dr. Kessler cracks the code of overeating by explaining how our bodies and minds are changed when we consume foods that contain sugar, fat, and salt. Food manufacturers create products by manipulating these ingredients to stimulate our appetites, setting in motion a cycle of desire and consumption that ends with a nation of overeaters. The End of Overeating explains for the first time why it is exceptionally difficult to resist certain foods and why it's so easy to overindulge.
 
Dr. Kessler met with top scientists, physicians, and food industry insiders to help uncover the shocking facts about how we lost control over our eating habits—and how we can get it back. Dr. Kessler presents groundbreaking research, along with what is sure to be a controversial view inside the industry that continues to feed a nation of overeaters—from popular brand manufacturers to advertisers, chain restaurants, and fast food franchises.
 
For the millions of people struggling with weight as well as for those of us who simply don't understand why we can't seem to stop eating our favorite foods, Dr. Kessler's cutting-edge investigation offers new insights and tools to help us find a solution. There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.

"Dr. David Kessler has written a fascinating account of the science of human appetite, as well as its exploitation by the food industry. The End of Overeating is an invaluable contribution to the national conversation about the catastrophe that is the modern American diet."—Michael Pollan, author of In Defense of Food

"David A. Kessler, who led the battle against the tobacco industry, now joins the fight against obesity. His message is important: The problem is not only the behavior of profit-driven food companies, but also the daily choices that each one of us makes."iEric Schlosser, author of Fast Food Nation

"David Kesslers fascinating book is essential for anyone interested in learning more about how corporate greed and human psychology have created a national health crisis."Alice Waters, chef and owner of Chez Panisse

"Disturbing, thought-provoking, and important."Anthony Bourdain, author of Kitchen Confidential

"A compelling book about overeating and the obesity pandemic. Dr. Kessler thoroughly examines the nature of our relationship with food and why it is critical to understand and modify our behavior to reverse this global threat to health and well-being."—David Satcher, former Surgeon General and director of the Centers for Disease Control and Prevention

"A fascinating, unique book by a brilliant public health leader."—Donna Shalala, former Secretary of the U.S. Department of Health and Human Services

"Kessler surveys the world of modern industrial food production and distribution as reflected in both restaurants and grocery stores. To his chagrin, he finds that the system foists on the American public foods overloaded with fats, sugars, and salt. Each of these elements, consumed in excess, has been linked to serious long-term health problems. Kessler examines iconic foods such as Cinnabon and Big Macs, all of which have skilled marketing machines promoting consumption. Such nutritionally unbalanced foods propel people who already tend to eat more than mere physical need might otherwise warrant into uncontrolled behavior patterns of irrational eating. These persistent psychological and sensory stimuli lead to what Kessler terms 'conditioned hypereating,' which he believes is a disease rather than a failure of willpower. There is hope, however. Kessler identifies the cues that lead to overeating and offers some simple, practical tools to help control ones impulses."—Mark Knoblauch, Booklist

"'Conditioned hypereating is a biological challenge, not a character flaw,' says Kessler, former FDA commissioner under presidents Bush and Clinton. Here Kessler describes how, since the 1980s, the food industry, in collusion with the advertising industry, and lifestyle changes have short-circuited the body's self-regulating mechanisms, leaving many at the mercy of reward-driven eating. Through the evidence of research, personal stories (including candid accounts of his own struggles) and examinations of specific foods produced by giant food corporations and restaurant chains, Kessler explains how the desire to eat—as distinct from eating itself—is stimulated in the brain by an almost infinite variety of diabolical combinations of salt, fat and sugar. Although not everyone succumbs, more people of all ages are being set up for a lifetime of food obsession due to the ever-present availability of foods laden with salt, fat and sugar. A gentle though urgent plea for reform, Kessler's book provides a simple 'food rehab' program to fight back against the industry's relentless quest for profits while an entire country of people gain weight and get sick. According to Kessler, persistence is all that is needed to make the perceptual shifts and find new sources of rewards to regain control."—Publishers Weekly

Review:

"'Conditioned hypereating is a biological challenge, not a character flaw,' says Kessler, former FDA commissioner under presidents Bush and Clinton). Here Kessler (A Question of Intent) describes how, since the 1980s, the food industry, in collusion with the advertising industry, and lifestyle changes have short-circuited the body's self-regulating mechanisms, leaving many at the mercy of reward-driven eating. Through the evidence of research, personal stories (including candid accounts of his own struggles) and examinations of specific foods produced by giant food corporations and restaurant chains, Kessler explains how the desire to eat — as distinct from eating itself — is stimulated in the brain by an almost infinite variety of diabolical combinations of salt, fat and sugar. Although not everyone succumbs, more people of all ages are being set up for a lifetime of food obsession due to the ever-present availability of foods laden with salt, fat and sugar. A gentle though urgent plea for reform, Kessler's book provides a simple 'food rehab' program to fight back against the industry's relentless quest for profits while an entire country of people gain weight and get sick. According to Kessler, persistence is all that is needed to make the perceptual shifts and find new sources of rewards to regain control." Publishers Weekly (Copyright Reed Business Information, Inc.)

Synopsis:

Most of us know what it feels like to fall under the spell of food—when one slice of pizza turns into half a pie, or a handful of chips leads to an empty bag. But its harder to understand why we can't seem to stop eating—even when we know better. When we want so badly to say "no," why do we continue to reach for food?

 

Dr. David Kessler, the dynamic former FDA commissioner who reinvented the food label and tackled the tobacco industry, now reveals how the food industry has hijacked the brains of millions of Americans. The result? Americas number-one public health issue. Dr. Kessler cracks the code of overeating by explaining how our bodies and minds are changed when we consume foods that contain sugar, fat, and salt. Food manufacturers create products by manipulating these ingredients to stimulate our appetites, setting in motion a cycle of desire and consumption that ends with a nation of overeaters. The End of Overeating explains for the first time why it is exceptionally difficult to resist certain foods and why its so easy to overindulge.

 

Dr. Kessler met with top scientists, physicians, and food industry insiders. The End of Overeating uncovers the shocking facts about how we lost control over our eating habits—and how we can get it back. Dr. Kessler presents groundbreaking research, along with what is sure to be a controversial view inside the industry that continues to feed a nation of overeaters—from popular brand manufacturers to advertisers, chain restaurants, and fast food franchises.

 

For the millions of people struggling with weight as well as for those of us who simply don't understand why we can't seem to stop eating our favorite foods, Dr. Kesslers cutting-edge investigation offers new insights and helpful tools to help us find a solution.

 

There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.

Video

About the Author

David A. Kessler, MD, served as commissioner of the US Food and Drug Administration. Dr. Kessler, a pediatrician, has been the dean of the medical schools at Yale and UCSF. Dr. Kessler is the father of two grown children and lives with his wife in California.

What Our Readers Are Saying

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Average customer rating based on 2 comments:

Sabena, March 20, 2013 (view all comments by Sabena)
It’s hard to imagine that the food processing industry and restaurant chains that most of us patronize work so hard and so consistently to find ways to overcome and override the human brain’s natural systems to regulate hunger and hook us on the deadly trio of salt, sugar, and fat. But that’s exactly what Dr. David A. Kessler, former Commissioner of the Food and Drug Association, uncovers in his book, "The End of Overeating." There are newer books covering the same ground but it was this investigative journey that laid out the critical dirty facts and explained why you can “bet you can’t eat just one.”
Was this comment helpful? | Yes | No
Virginia R Bruce, January 27, 2010 (view all comments by Virginia R Bruce)
I think this book is going to change my eating habits as much as "The Omnivore's Dilemma" did. I got it from the library but I'm going to buy it so I can lend it to my friends and family.

It exposes the corporate-led manipulation of our diet to sell us more food. It's well written and researched, with personal touches that take it beyond preachy or scientific.
Was this comment helpful? | Yes | No
(1 of 1 readers found this comment helpful)
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Product Details

ISBN:
9781605297859
Subtitle:
How the Food Industry Makes You Eat More
Author:
Kessler, David
Author:
Chevat, Richie
Author:
Kessler, David A.
Author:
Kessler, David A., MD
Author:
Kessler, David , MD
Author:
David A. Kessler, MD
Author:
David Kessler, MD
Publisher:
Rodale Books
Subject:
Nutrition
Subject:
Food habits
Subject:
Food
Subject:
Diets - General
Subject:
Diets - Weight Loss
Subject:
Food habits -- Psychological aspects.
Subject:
Nutrition -- Psychological aspects.
Subject:
General
Subject:
Sports and Fitness-Medicine Nutrition and Psychology
Subject:
Health - Diet & Nutrition
Subject:
Diet & Nutrition/Diets
Subject:
Corporate & Business History
Subject:
Sociology - General
Subject:
Industries/Food Industry
Subject:
Agriculture & Food
Subject:
Eating Disorders
Copyright:
Edition Description:
Young Adult Nonfiction
Publication Date:
20120327
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Pages:
256
Dimensions:
8 x 6 in 1 lb
Age Level:
from 12 up to 17

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The End of Overeating: Taking Control of the Insatiable American Appetite Used Hardcover
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$6.25 In Stock
Product details 256 pages Rodale Press - English 9781605297859 Reviews:
"Publishers Weekly Review" by , "'Conditioned hypereating is a biological challenge, not a character flaw,' says Kessler, former FDA commissioner under presidents Bush and Clinton). Here Kessler (A Question of Intent) describes how, since the 1980s, the food industry, in collusion with the advertising industry, and lifestyle changes have short-circuited the body's self-regulating mechanisms, leaving many at the mercy of reward-driven eating. Through the evidence of research, personal stories (including candid accounts of his own struggles) and examinations of specific foods produced by giant food corporations and restaurant chains, Kessler explains how the desire to eat — as distinct from eating itself — is stimulated in the brain by an almost infinite variety of diabolical combinations of salt, fat and sugar. Although not everyone succumbs, more people of all ages are being set up for a lifetime of food obsession due to the ever-present availability of foods laden with salt, fat and sugar. A gentle though urgent plea for reform, Kessler's book provides a simple 'food rehab' program to fight back against the industry's relentless quest for profits while an entire country of people gain weight and get sick. According to Kessler, persistence is all that is needed to make the perceptual shifts and find new sources of rewards to regain control." Publishers Weekly (Copyright Reed Business Information, Inc.)
"Synopsis" by ,
Most of us know what it feels like to fall under the spell of food—when one slice of pizza turns into half a pie, or a handful of chips leads to an empty bag. But its harder to understand why we can't seem to stop eating—even when we know better. When we want so badly to say "no," why do we continue to reach for food?

 

Dr. David Kessler, the dynamic former FDA commissioner who reinvented the food label and tackled the tobacco industry, now reveals how the food industry has hijacked the brains of millions of Americans. The result? Americas number-one public health issue. Dr. Kessler cracks the code of overeating by explaining how our bodies and minds are changed when we consume foods that contain sugar, fat, and salt. Food manufacturers create products by manipulating these ingredients to stimulate our appetites, setting in motion a cycle of desire and consumption that ends with a nation of overeaters. The End of Overeating explains for the first time why it is exceptionally difficult to resist certain foods and why its so easy to overindulge.

 

Dr. Kessler met with top scientists, physicians, and food industry insiders. The End of Overeating uncovers the shocking facts about how we lost control over our eating habits—and how we can get it back. Dr. Kessler presents groundbreaking research, along with what is sure to be a controversial view inside the industry that continues to feed a nation of overeaters—from popular brand manufacturers to advertisers, chain restaurants, and fast food franchises.

 

For the millions of people struggling with weight as well as for those of us who simply don't understand why we can't seem to stop eating our favorite foods, Dr. Kesslers cutting-edge investigation offers new insights and helpful tools to help us find a solution.

 

There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.

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