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The Fundamentals of Product Design (Fundamentals)by Richard Morris
Synopses & ReviewsPublisher Comments:Understand the process of product design, from start to finish * Detailed overview, perfect introduction for students * More than 200 color images plus easy-to-understand flow charts What is product design? Its materials, manufacturing, ideas, CAD, engineering, art, marketing, and so much more. The Fundamentals of Product Design is an integrated overview of the design process, gathering information about every facet from idea to execution to selling into one handy volume. Full of inspiring visuals and enlightening diagrams, this book is a celebration of everyday design and a remarkable one-volume reference work for students and working designers. Synopsis:Richard Morris trained in engineering and product design and has worked as a designer in Australia and London on a number of projects, ranging from light fittings and cooker heads to point-of-sale fixtures and train seating and carriages. On completion of a Masters degree, he ran his own business for seven years and worked with new business start-ups in energy saving and innovative crafts. He joined the University of Brighton in 2008 where he is now Head of the Centre for Design Technology. This is a UK Centre of Excellence in the Teaching and Learning of Creativity. Synopsis:This guide offers an integrated overview of the design process, gathering information about every facet from idea to execution to selling into one handy volume. 200 full-color photographs throughout. Synopsis:By exploring a variety of key areas, The Fundamentals of Product Design provides an integrated and cohesive view of the product design process and offers pointers about what factors to consider and where your next steps might take you at each stage of the process. The Fundamentals of Product Design can be used as both a reference text and useful guide. Each chapter is packed with examples of work from talented designers around the globe, which help illustrate points in the text and will fuel and inspire your own creativity. Synopsis:By exploring a variety of key areas, The Fundamentals of Product Design provides an integrated and cohesive view of the product design process and offers pointers about what factors to consider and where your next steps might take you at each stage of the process. The Fundamentals of Product Design can be used as both a reference text and useful guide. Each chapter is packed with examples of work from talented designers around the globe, which help illustrate points in the text and will fuel and inspire your own creativity. About the AuthorRichard Morris is the head of the Centre for Design Technology at the University of Brighton. He lives in the UK. Table of ContentsChapter One: Product Ideas Chapter Two: The Product Brief Chapter Three: Design Solutions Chapter Four: Production Chapter Five: The Marketplace What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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