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Interviews | July 4, 2009

Jill Owens: IMG Powells.com Interview: Luis Alberto Urrea



luisalbertourreaLuis Alberto Urrea is a poet, novelist, journalist, and essayist who has been writing about the relationship between the United States and Mexico,... Continue »
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    Into the Beautiful North

    Luis Alberto Urrea

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Reinventing the Wheel

by Jessica Helfand

Reinventing the Wheel Cover

Staff Pick

From circular slide rules to Captain Marvel decoders, Helfand's collection exhibits the variety and remarkable usefulness of these ingenious and beautifully designed tools. Helfand writes, "these paper artifacts are somehow philosophically united in their unique approach to information design." Pretty AND useful. Yay!
Recommended by Amy, Powells.com

Synopses & Reviews

Publisher Comments:

¿A locus for focus, a little engine, a thought generator.¿ ¿ Eye ¿This thoroughly unusual book will delight graphic, information, and book designers. It will equally fascinate those interested in intellectual history, history of technology, and popular culture.¿ ¿ Library Journal Now available in paperback, this delightful book spins the history of the information wheel, as inventive and instructive as intriguing, that has been used since the fourteenth century to measure, record, predict, and calculate everything from time and space to military history to recipes. In this fascinating book, designer and critic Jessica Helfand offers and in-depth look at these unique artifacts, which are not only clever and amusing but, Helfand argues, relevant as a model for modern interactive design. From circular mathematical slide rules to Captain Marvel phonetic decoders, Reinventing the Wheel demonstrates the astonishing range and remarkable utility of these ingenious ¿interactive¿ tools.

Synopsis:

From circular mathematical slide rules to Captain Marvel phonetic decoders, "Reinventing The Wheel" demonstrates the astonishing range and remarkable utility of these ingenious "interactive" tools. 120 illustrations, 100 in color.

Synopsis:

A locus for focus, a little engine, a thought generator.a a Eye

This thoroughly unusual book will delight graphic, information, and book designers. It will equally fascinate those interested in intellectual history, history of technology, and popular culture.a a Library Journal

Now available in paperback, this delightful book spins the history of the information wheel, as inventive and instructive as intriguing, that has been used since the fourteenth century to measure, record, predict, and calculate everything from time and space to military history to recipes. In this fascinating book, designer and critic Jessica Helfand offers and in-depth look at these unique artifacts, which are not only clever and amusing but, Helfand argues, relevant as a model for modern interactive design. From circular mathematical slide rules to Captain Marvel phonetic decoders, Reinventing the Wheel demonstrates the astonishing range and remarkable utility of these ingenious interactivea tools.

About the Author

Jessica Helfand is partner with William Drenttel in Jessica Helfand/William Drenttel, a design consultancy.

Product Details

ISBN:
9781568985961
Author:
Helfand, Jessica
Publisher:
Princeton Architectural Press
Author:
Helfand, Jessica
Subject:
History - General
Subject:
Design - General
Subject:
Subjects & Themes - General
Subject:
History : General
Subject:
General
Publication Date:
January 2007
Binding:
Paperback
Language:
English
Illustrations:
Y
Pages:
159
Dimensions:
9.44x7.46x.61 in. 1.24 lbs.

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