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True to Our Roots: Fermenting a Business Revolutionby Paul Dolan
Synopses & ReviewsPublisher Comments:True to Our Roots sets forth the simple but powerful management principles that enabled Fetzer Vineyards under Paul Dolan to become one of America?s biggest and best-known wineries even as it was becoming a model for sustainable businesses everywhere. Today Dolan and Fetzer are leading the California wine industry toward profound change in how wineries and grape growers preserve their environment, strengthen their communities, and enrich the lives of their employees, without sacrificing the bottom line. This is truly a management revolution in one of the most globalized, competitive industries on Earth.
The principles Dolan discovered and developed at Fetzer can be applied to any business and by leaders at every level:
Filled with personal anecdotes and practical wisdom, this book offers inspiration and guidance to business managers who see the compelling need to build and grow healthy, sustainable organizations. For all readers, True to Our Roots provides both a fascinating glimpse into the California wine industry and heartening proof that business can do well by doing good. Review:"Higher quality products. Lower costs. 15 percent earnings growth for a decade. The largest selling brand in the industry. Sound good? In True to Our Roots, CEO Paul Dolan shows how he used the challenges of sustainability to catalyze a business revolution at Fetzer?to the benefit not only of wine connoisseurs and shareholders, but also workers, communities, and the planet. A very important read for anyone interesting in learning how to create truly sustainable value." Stuart L. Hart, S.C. Johnson Professor of Sustainable Global Enterprise, Johnson School of Management, Cornell University Review:"If you know Paul Dolan, it will come as no surprise that True to Our Roots is honest, thoughtful, and inspiring. This is Paul's story. It's about his respect for nature and for humankind and how he has found a path to serve both in creating a successful and sustainable business. Paul's ideas are of great importance. If his writings were wine bottles, you'd carry them to friends you care about." Robert H. Dunn, CEO, Business For Social Responsibility Review:"Read it and be inspired; more importantly, be convinced
there's a better way to more honorable, and bigger, profits."
Ray C. Anderson, Founder & Chairman, Interface, Inc. Synopsis:Includes bibliographical references (p. 197-200) and index.
Synopsis:"True to Our Roots" tells how Dolan, CEO of Fetzer Vineyards, has led his company to sustained growth and excellence through groundbreaking concepts of management, coupled with a keen sense of environmental stewardship. What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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