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More copies of this ISBNeBook editionsThe Art of Business: Make All Your Work a Work of Artby Stanley M Davis
Synopses & ReviewsPublisher Comments:For many, work is the ultimate four-letter word, the embodiment of all that is mundane. For respected business writers Stan Davis and David McIntosh, work is an opportunity to find beauty, meaning, enjoyment, balance, and longevity. How? By treating one?s work or business as art.
According to The Art of Business, people get more satisfaction from creating something than from doing something. Purpose, mastery, and permanence are hallmarks of good work, whether in the arts or in business. The book represents a powerful paradigm shift, empowering readers to harness their artistic energies not only in work, but also in all facets of their lives. Using real-world examples such as Apple's attention to art in the design and marketing of the iMac and iPod, The Art of Business shows how introducing the aesthetic into a business framework can inspire both achievement and satisfaction. Synopsis:For respected business writers Davis and McIntosh, work is an opportunity to find beauty, meaning, enjoyment, balance, and longevity by treating one's work or business as art. They explain to readers how to harness their artistic energies not only in work, but also in all facets of their lives. What Our Readers Are SayingBe the first to add a comment for a chance to win!Product Details
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