Almost overnight, blogging has become a social, political, and business force to be reckoned with. Your fellow students, workers, and competitors are joining the blogosphereand making money, influencing elections, getting hired, growing market share, and having funto the tune of 8,000 new bloggers a day.

Clear Blogging sets out to answer in nontechnical terms what blogging has to offer and why and how you should blog. If youve never read a blog, but you keep hearing that term on the news, Clear Blogging will show you why blogging has shaken up mainstream media, and how a blogger can end up on CNN. If youre just starting to read blogs, Clear Blogging is your native guide to the blogosphere, covering how to get the best, most interesting information with the least amount of time and effort. The main course of Clear Blogging shows what you stand to gain from blogging, and how you can go from your first post to being welcomed aboard the blogospheres A-list.

Whether youre already blogging or youre considering it, youll want to get a copy of this book because it Covers how blogging can improve your job prospects, professional practice, business revenue, company reputation, and the world you live in Includes over 50 interviews with successful bloggers who are influencing products, policy makers, potential employers, and millions of the general publicall while earning an online reputation and real profits Shows you how to apply the best practices of news gathering to build your blogs reputation and brand Is heavy on the specific benefits of blogging and light on the technological aspects

This guide is aimed at beginners and experienced bloggers who want to expand their site. It discusses the basics, such as reasons to blog and how to start, and provides advice from experts. Personal, professional, business, and occupational types are covered, and different services, legal rights, technologies, how to find topics, and journalism are detailed. Other topics treated are podcasting, profiting from a blog, and building readership. Using blogging for marketing is not discussed, and very little code is included. Walsh is a contract software developer specializing in desktop information systems. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)

Almost overnight, blogging has become a social, political and business force to be reckoned with. Your fellow students, workers and competitors are joining the Blogosphere, making money, influencing elections, getting hired, growing market share and having fun, to the tune of 8,000 new bloggers a day.

Clear Blogging (an Apress Technology in Action book) sets out to answer in non-technical terms what Blogging has to offer and why and how you should blog. If you've never read a blog, but you keep hearing that term on the news, Clear Blogging will show you why Blogging has shaken up Mainstream Media, and you can end up on CNN. If you're just starting to read blogs, Clear Blogging is your native guide to the Blogosphere, covering how to get the best and most interesting information with the least amount of time and effort.

But those are the side courses: the main thrust of Clear Blogging is what you have to gain from Blogging, and how to go from your first post to being welcomed to the A List in your world.