shopping cart
Call us:  800-878-7323 HELP
McAfee SECURE helps keep you safe from identity theft, credit card fraud, spyware, spam, viruses and online scams.
Original Essays | October 14, 2009

Emily Pilloton: IMG Will Design for Change...



About six months ago, at a fundraising event for the nonprofit I founded, Project H, a six-year-old girl handed me a pickle jar full of pennies.... Continue »
  1. $24.46 Sale Trade Paper add to wish list

This item may be
out of stock.

Click on the button below to search for this title in other formats.
Check for Availability
Add to Wishlist

Secret formula :how brilliant marketing and relentless salesmanship made Coca-Cola the best-known product in the world

Synopses & Reviews

Description:

Includes bibliographical references (p. [473]-476) and index.

Product Details

ISBN:
9780887306723
Subtitle:
(how brilliant marketing and relentless salesmanship made Coca-Cola the best-known product in the world )
Author:
Allen, Frederick
Publisher:
HarperBusiness
Location:
New York, NY :
Subject:
Marketing
Subject:
History
Subject:
Advertising & Promotion
Subject:
Infrastructure
Subject:
Soft drinks -- Marketing.
Subject:
Soft drinks.
Subject:
Corporate & Business History
Subject:
Corporate & Business History - General
Edition Number:
1st ed.
Series Volume:
map I-2150-B
Publication Date:
c1994
Binding:
Hardcover
Language:
English
Illustrations:
Yes
Pages:
xii, 500 p., 32 p. of pla

Other books you might like

  1. $9.95 Used Hardcover add to wish list
  2. $7.95 Used Hardcover add to wish list
  3. $4.00 Used Hardcover add to wish list
  • back to top

Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and eBooks — here at Powells.com.