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Share This!: How You Will Change the World with Social Networking


Share This!: How You Will Change the World with Social Networking Cover

ISBN13: 9781605094168
ISBN10: 1605094161
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Synopses & Reviews

Publisher Comments:

The development of the social web--the set of digital tools that allow people to connect with one another and share their stories—offers extraordinary potential to change what voices get heard in the global conversation.  This is unlike anything the world has seen in a thousand years.  Change agents working to make the world a better place need not just to be on board with social media--we also need to drive and shape the conversation. Because whoever’s story gets heard is in the driver’s seat.


Share This! explains the importance of social media as a part of an overall ecosystem of tools for change, and examines how broader participation by marginalized voices can foster opportunity on both the individual and collective levels.  Tech-savant Zandt devotes special attention to the challenges that women face, including concerns about privacy, security and reputation, and includes interviews with Shireen Mitchell, Danah Boyd, Cheryl Contee, Beka Economopoulos, and other social media experts who work within specific communities addressing race, class, and gender disparities. In a voice both authoritative and irreverent Zandt provides an accessible guide to what the social networking tools are, how woman and minorities can use them strategically, where on the web readers can directly experience their power, and why these technologies are so critical to transforming our daily lives.

Book News Annotation:

Zandt, a media technologist and consultant to media organizations in the area of social networking and advocacy, shows general readers, concerned citizens, and activists how to go beyond regular social networking and use it to create change. Focusing on web technologies like Facebook and Twitter, she explains how social structures which marginalize voices and prevent advancement are reproduced online and marginalize voices and prevent advancement, how to subvert these traditional power structures by choosing who is important in interactions, and how to overcome discomfort and fears, with tips for individuals and organizations. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)

About the Author

Deanna Zandt is a media technologist and consultant to key progressive media organizations including AlterNet and Jim Hightower's Hightower Lowdown, and hosts TechGrrl Tips on GRITtv with Laura Flanders. She specializes in social media, and is an expert in women and technology. Zandt works with groups to create and implement effective web strategies toward organizational goals of civic engagement and empowerment, and uses her background in linguistics, advertising, telecommunications and finance to complement her technical expertise. She has spoken at a number of conferences, including the National Conference on Media Reform, Bioneers, America's Future Now (formerly "Take Back America,") Women Action & The Media, and provides beginner and advanced workshops both online and in person. In January 2009, Deanna was chosen as a fellow for the Progressive Women's Voices program at the Women's Media Center. She also serves as a technology advisor to a number of organizations, including Feministing, The Girls & Boys Projects and Women Action & The Media.

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emiller, May 24, 2010 (view all comments by emiller)
You know when you read something that is so great you want to just run down the street and tell everyone that they need to read it, like right now? Yeah, well that's happened to me this weekend when I started (and finished) reading Share This!: How You Will Change the World with Social Networking, by Deanna Zandt.

Zandt is a media technologist as well as a consultant to key progressive media organizations including AlterNet and Jim Hightower's Hightower Lowdown, and hosts TechGrrl Tips on GRITtv with Laura Flanders. She specializes in social media, and is a leading expert in women and technology, which clearly gives her a unique background to write this book.

Some of the key ideas that Zandt explores in the book is looking at how social networks are places where we share stories and connect with others. I love that she recognizes that these are not necessarily new phenomena, but that she takes the time to help readers understand how the technology changes the spaces in which we do this as a society. She does this by discussing in depth the issues of trust, authenticity and privacy. At the heart of the book is examining how building empathetic relations really can change the world and she provides clear-cut examples of how this is possible.

This book is funny, engaging, and true to life. You'll find yourself agreeing with Zandt at so many turns and understanding yourself in relationship to social media infinitely better after reading the book. And no matter what you background level in social media is I guarantee that you will find this book entertaining and useful. Also, I rarely ever read the "Resources" section of a book, but I think that this section may be one of the book's greatest strengths. It answers the "so what do I do know" questions you may have, and has really great questions/answers related to some of the key themes, tips for individuals, and insights on how to manage information overload.
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Product Details

Zandt, Deanna
Berrett-Koehler Publishers
Civics & Citizenship
Political Advocacy
Web - Social Networking
Social networks
Social media
Politics - General
CourseSmart Subject Description
Edition Description:
Print PDF
Publication Date:
8.58x5.52x.49 in. .55 lbs.

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Related Subjects

Computers and Internet » Internet » Web » Social Networking
Health and Self-Help » Self-Help » General
History and Social Science » Politics » General
History and Social Science » Politics » United States » Politics
Science and Mathematics » Popular Science » Computer Science

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