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Original Essays | September 18, 2014

Lin Enger: IMG Knowing vs. Knowing



On a hot July evening years ago, my Toyota Tercel overheated on a flat stretch of highway north of Cedar Rapids, Iowa. A steam geyser shot up from... Continue »
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    The High Divide

    Lin Enger 9781616203757

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1 Home & Garden Crafts- General

Handmade to Sell: Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz

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Handmade to Sell: Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz Cover

 

Synopses & Reviews

Publisher Comments:

Business advice for enterprising crafters, by crafters.

No one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, Handmade to Sell is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft's annual business conference, this book covers topics including:

• Developing successful product lines

• Copyrights and trademarks

• Taking perfect product shots

• Using analytics to boost your online sales

• Selling at fairs, shows, and other retail outlets

• Diversifying income through licensing and teaching

• Hiring and outsourcing

Throughout, you’ll find expert tips and invaluable strategies and advice from some of the most successful indie crafters and artisans. Whether you’ve only contemplated selling your crafts or want to grow an existing handmade business, Handmade to Sell offers essential guidance for anyone who has ever dreamed of making a living from what they create.

About the Author

Kelly Randy is a cofounder and executive director of Hello Craft, a director of the Summit of Awesome, a Crafty Bastards organizer, and coeditor of CraftingaGreenWorld.com. Christine Ernest is Hello Craft's communications director. Sara Dick is the CEO of Hello Craft and a director of the Crafty Bastards arts fair. Kimberly Dorn is a cofounder of Crafty Bastards and Handmade Mart.

Product Details

ISBN:
9780307587107
Author:
Rand, Kelly
Publisher:
Potter Craft
Author:
Dorn, Kimberly
Author:
Dick, Sara
Author:
Ernest, Christine
Subject:
Reference
Subject:
Crafts-General
Edition Description:
Trade paper
Publication Date:
20120731
Binding:
TRADE PAPER
Language:
English
Illustrations:
70 PHOTOS AND ILLUSTRATIONS
Pages:
176
Dimensions:
8.22 x 6.1 x 0.62 in 0.62 lb

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Related Subjects

Arts and Entertainment » Art » Style and Design
Business » Small Businesses » By Type
Business » Small Businesses » General
Business » Small Businesses » Operations
History and Social Science » World History » General
Hobbies, Crafts, and Leisure » Crafts » General

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