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1 Local Warehouse Sociology- Urban Studies

The Rise of the Creative Class: And How It's Transforming Work, Leisure, Community and Everyday Life

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The Rise of the Creative Class: And How It's Transforming Work, Leisure, Community and Everyday Life Cover

 

Synopses & Reviews

Publisher Comments:

A maverick urbanist looks at the growing influence of today's newest "Creative Class" and offers innovative and practical lessons for business and workers. Many writers have commented on the massive social changes of the past few decades, but most of them have treated these shifts as something imposed on us, by technology or the marketplace. This is wrong, says Richard Florida: we've chosen to alter our values, work, and lifestyle, and for good economic reasons. Why have we done this?

Florida finds the answer in the rise of a new social class. Like other classes, its basis is economic. Just as the feudal aristocracy derived its identity and values from its hereditary control of land and people, and the bourgeoisie derived its identity and values from its role as merchants of goods, the Creative Class derives its identity and values from its role as purveyors of creativity. When we see ourselves as "creative," our self-image affects the choices we make in every area of our lives.

Based on a massive body of research, The Rise of the Creative Class chronicles the ongoing sea-change in people's choices and attitudes, and shows not only what's happening but also how it stems from a fundamental economic change. The Creative Class now comprises nearly forty million Americans, or more than 30% of all employed people. The choices these people make have already had a huge economic impact, and in the future they will determine how the workplace is organized, what companies will prosper or go bankrupt, and even which cities will thrive or wither.

Synopsis:

A maverick economist looks at the growing influence of today's newest "Creative Class" and offers innovative and practical lessons for business and workers

About the Author

Richard Florida is H. John Heinz III Professor of Regional Economic Development, Heinz School of Public Policy and Management, Carnegie Mellon University. A columnist for Information Week (circ. 400,000), he gives fifty to one hundred invited lectures a year, to mostly business audiences. He lives in Pittsburgh, Pennsylvania.

Product Details

ISBN:
9780465024766
Subtitle:
And How It's Transforming Work, Leisure, Community And Everyday Life
Author:
Florida, Richard
Publisher:
Basic Books
Location:
New York, NY
Subject:
General
Subject:
United states
Subject:
Business Life
Subject:
Economics
Subject:
Leisure
Subject:
Social history
Subject:
Creative Ability
Subject:
Economic History
Subject:
Social classes
Subject:
Technology and civilization
Subject:
Human capital
Subject:
Creative ability in technology
Subject:
Work ethic
Subject:
Modern - General
Copyright:
Edition Number:
1st
Edition Description:
Trade Cloth
Series Volume:
no. 1
Publication Date:
April 30, 2002
Binding:
Hardback
Language:
English
Illustrations:
Yes
Pages:
416
Dimensions:
9.25 x 6.13 in

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Related Subjects

Business » History and Biographies
History and Social Science » Economics » General
History and Social Science » Sociology » General
History and Social Science » Sociology » Urban Studies » General

The Rise of the Creative Class: And How It's Transforming Work, Leisure, Community and Everyday Life Used Hardcover
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Product details 416 pages Basic Books - English 9780465024766 Reviews:
"Synopsis" by ,
A maverick economist looks at the growing influence of today's newest "Creative Class" and offers innovative and practical lessons for business and workers
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