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The McDonaldization of Society 6

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The McDonaldization of Society 6 Cover

 

Synopses & Reviews

Publisher Comments:

As one of the most noteworthy and popular sociology books of all time, The McDonaldization of Society 6 demonstrates the power of the sociological imagination to 21st century undergraduates in a way that few other books have. This engaging work of social criticism is praised for sparking debate in and out of the classroom and for allowing students to read in depth on a small number of fascinating topics, and it vividly demonstrates the relevance of Weber's discussion of rationalization (the basis of McDonaldization) to the everyday life of today's student.

New and Retained Features

- Links a large number of social phenomena to McDonaldization, some which are directly impacted by the principles of the fast-food chain and others where the effect is more tenuous

- A new final chapter (10) on The DeMcDonaldization of Society? examines the processes of deMcDonaldization and concludes that while it is occurring on the surface, McDonaldization is alive and well-for example, in the structures that underlie Web 2.0

- Many new and updated examples are from the digital world, keeping the text ultimately relevant for the contemporary student reader

- Addresses the advantages of McDonaldization, then focuses on the problems and dangers it poses and looks at efforts to deal with those challenges

- Examines the link between McDonaldization and globalization

- Challenges the reader to rethink McDonaldization as part of the structure of society and to act to reverse the trend towards it

Book News Annotation:

This is the 6th edition of a popular sociology textbook which uses an extension of German sociologist, Max Weber's theory of rationality as the basis for a societal critique of a process Ritzer (Sociology, U of Maryland) calls McDonaldization. With new examples from the digital world, an increased focus, on globalization, and a new chapter examining the process of de-McDonaldization, this theory based work of social criticism is accessible to students and general readers alike. Chapters describing each of the basic tenets of rationalization/McDonaldization, efficiency, calculability, predictability, and control, use current examples from popular culture to explain sociological concepts. A supplemental study website is available as is a CD-ROM of instructor's resources. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

As one of the most eye-opening and popular sociology books of all time, The McDonaldization of Society 6 demonstrates the power of the sociological imagination to today s readers in a way that few other books have, linking theory to contemporary pop-culture examples that resonate with 21st-century students. This Sixth Edition includes a new concluding Chapter 10 The DeMcDonaldization Society? that examines recent phenomena like Web 2.0 and its relationship to the McDonaldization thesis.

Synopsis:

As one of the most eye-opening and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few other books have, linking theory to contemporary pop-culture examples that resonate with 21st-century students. This Sixth Edition includes a new concluding Chapter 10 The DeMcDonaldization Society? that examines recent phenomena like Web 2.0 and its relationship to the McDonaldization thesis.

New to this Edition

Many new and updated examples are from the digital world, keeping the text ultimately relevant for the contemporary student reader.This edition includes an increased focus on globalization, exploring how McDonaldization has become deeply ingrained in many other cultures around the world. A new final chapter (10) on The DeMcDonaldization of Society? examines the processes of deMcDonaldization and concludes that while it is occurring on the surface, McDonaldization is alive and well-for example, in the structures that underlie Web 2.0Key FeaturesThis text was written to be accessible to a wide readership, but it remains firmly based on strong social theories, particularly Weber's theory of rationalization. Ritzer links a large number of social phenomena to McDonaldization and continues to spark and invite debate within lecture halls and beyond.

Product Details

ISBN:
9781412980128
Author:
Ritzer, George
Publisher:
Pine Forge Press
Subject:
Sociology - General
Subject:
Anthropology - Cultural
Publication Date:
20100631
Binding:
TRADE PAPER
Language:
English
Illustrations:
Y
Pages:
307
Dimensions:
8.92x6.06x.59 in. .98 lbs.

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Related Subjects

History and Social Science » Sociology » General

The McDonaldization of Society 6 Used Trade Paper
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Product details 307 pages Pine Forge Press - English 9781412980128 Reviews:
"Synopsis" by , As one of the most eye-opening and popular sociology books of all time, The McDonaldization of Society 6 demonstrates the power of the sociological imagination to today s readers in a way that few other books have, linking theory to contemporary pop-culture examples that resonate with 21st-century students. This Sixth Edition includes a new concluding Chapter 10 The DeMcDonaldization Society? that examines recent phenomena like Web 2.0 and its relationship to the McDonaldization thesis.
"Synopsis" by , As one of the most eye-opening and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few other books have, linking theory to contemporary pop-culture examples that resonate with 21st-century students. This Sixth Edition includes a new concluding Chapter 10 The DeMcDonaldization Society? that examines recent phenomena like Web 2.0 and its relationship to the McDonaldization thesis.

New to this Edition

Many new and updated examples are from the digital world, keeping the text ultimately relevant for the contemporary student reader.This edition includes an increased focus on globalization, exploring how McDonaldization has become deeply ingrained in many other cultures around the world. A new final chapter (10) on The DeMcDonaldization of Society? examines the processes of deMcDonaldization and concludes that while it is occurring on the surface, McDonaldization is alive and well-for example, in the structures that underlie Web 2.0Key FeaturesThis text was written to be accessible to a wide readership, but it remains firmly based on strong social theories, particularly Weber's theory of rationalization. Ritzer links a large number of social phenomena to McDonaldization and continues to spark and invite debate within lecture halls and beyond.

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