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This title in other editions

Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company

by

Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company Cover

 

Synopses & Reviews

Publisher Comments:

Apple Confidential examines the tumultuous history of America's best-known Silicon Valley start-up--from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profitability, and including Apple's recent move into the music business. Linzmayer digs into forgotten archives and interviews the key players to give readers the real story of Apple Computer, Inc. This updated and expanded edition includes tons of new photos, timelines, and charts, as well as coverage of new lawsuit battles, updates on former Apple executives, and new chapters on Steve Wozniak and Pixar.

Book News Annotation:

Linzmayer (a user-interface designer and journalist) recounts the history of the Apple corporation, from its humble beginnings in its founder's garage to the latest innovations. The book tells of the difficulties of creating the original Mac, details the development of many computers and systems since then, and provides a timeline for every Mac model. It also profiles the company's CEOs and its most influential designers.
Annotation 2004 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

Apple Confidential examines the tumultuous history of America's best-known Silicon Valley start-up--from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profit

Product Details

ISBN:
9781593270100
Author:
Linzmayer, Owen W.
Publisher:
No Starch Press
Author:
Linzmayer, Owen
Location:
San Francisco, Calif.
Subject:
History
Subject:
Computer Industry
Subject:
Corporate & Business History - General
Subject:
Computer industry -- United States -- History.
Subject:
Apple Computer, Inc - History
Subject:
Corporate History
Subject:
Business-History and Biography
Subject:
apple computer;pixar;steve wozniak
Subject:
Personal Computers & Micro / Macintosh
Copyright:
Edition Number:
2nd ed.
Edition Description:
Second Edition
Series Volume:
GTR-550
Publication Date:
20040131
Binding:
TRADE PAPER
Language:
English
Illustrations:
Y
Pages:
344
Dimensions:
900x700

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Related Subjects

Business » History and Biographies
Business » International
Computers and Internet » Computers Reference » History and Society
Computers and Internet » Personal Computers » General
Science and Mathematics » History of Science » Computers

Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company Used Trade Paper
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Product details 344 pages No Starch Press - English 9781593270100 Reviews:
"Synopsis" by , Apple Confidential examines the tumultuous history of America's best-known Silicon Valley start-up--from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profit
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