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Powell's Oregon Sticker (Red)


Powell's Oregon Sticker (Red) Cover


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Why did they make the Powell's Books Oregon stickers red? Is it to evoke a fire engine and remind us that our book-love blazes tirelessly? Probably not, that's pretty cheesy. Ooh, maybe it's like the red wax covering the cheese wheel we masticate whilst sharing favorite books with friends! Perhaps it means "caught red-handed," like the so-called "friends" who keep trying to borrow our books. Or it might refer to the red heart that signifies the bibliophilia that consumes our magnificent state. Or the red traffic light at which you're noticing the red Powell's Books Oregon sticker on every window, bumper, and notebook in sight, wondering why you don't have one of your own...

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Paula Weisberger, September 13, 2011 (view all comments by Paula Weisberger)
As a displaced Portlandian now living in Maine, I treasure my yearly visits to Powell's -- still my all time favorite book store! I have several Powell's stickers on my laptop, my laptop bag and even on my classroom bulletin boards. My brown grocery bag, numerous t-shirts, a mug, etc. all sport the familiar moniker. All my swag makes me feel closer to my home state!
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Powell's Oregon Sticker (Red)
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