The goal of this book is to serve as a design/idea book. Our mantra is that simplicity leads to great results. Small Web Sites, Great Results will show readers basic strategy and introduce them to the philosophy of doing more with less. The book features design guidelines to make sites look professional even on a small scale, techniques to get the hits from search engines, and more. Users will learn to construct a holistic Web presence that garners real results. An added benefit of this concept is that along with the book there is a simple Web site system, a series of pages, and scripts which will accommodate the principles presented in the book. Users may go to the site, download the frameworks, and instantly post them for their own use.

A freelance web producer and journalist guides readers through the construction of efficient business sites that are easy for customers and clients to use. He covers topics including what makes small sites work; strategies for making a small site look professional; working with designers; and methods for getting and keeping customers. The work provides examples of successful sites for different kinds of businesses--artists, writers, consultants, restaurants, trade services, and others. Illustrated with b&w screen shots.
Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)

"Small Web Sites, Great Results" promises to be the definitive book on the new movement of Web site design and creation that is sweeping the Internet, much in the same way "Looking Good in Print" became the classic on desktop publishing. The authors provide a treasure chest of insight, ideas, and design how-tos about how to make Web sites really work for a majority of small businesses and individuals who can benefit from a Web presence.