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The Art of Buying Art: An Insider's Guide to Collecting Contemporary Artby Paige West
Synopses & Reviews
A contemporary art expert demystifies the process of finding, appreciating, and collecting contemporary art on any budget.
Contemporary art is often misunderstood as intentionally controversial, obnoxiously self–indulgent, or painfully obscure. In this book, contemporary art expert and gallery owner Paige West guides readers toward the understanding that contemporary art can be just as original, tasteful, and breathtaking as traditional paintings. West draws from her experience as a professional art dealer to break all these misconceptions and allow readers to begin developing and enjoying a private collection.
Beautiful full–colour illustrations and smart layout accompany the humor with which this book explores the current art scene. Dealing with everything from the outrage surrounding Chris Ofili's Sensation, to Salvador Dali's rampage through a department store, this book will appeal to the artistically minded individual as well as the potential art buyer.
Beginning with what constitutes original art, the book moves on to discuss how to start collecting, where to find modern art, and what are reasonable prices. With gorgeous photographs of representative pieces used as examples, the book is as much a fashionable tool for home decorating as it is an open door into the world of contemporary art. This book educates readers to take those gilded–frame, poster–size wedding photos off their living room walls, or those college poster art sale finds, and put up interesting pieces from limited editions by current artists – without breaking the bank.
"The desire to surround ourselves with things that comfort, please, or excite our sensibilities is a common human trait. We're a collecting species. But we're also an aesthetic species. We respond to beauty, creativity, and originality. Put those sensibilities together and you have the makings of an art collector." --Paige West
In The Art of Buying Art, contemporary art expert and self-described art addict Paige West breaks through the misconceptions about contemporary art and inspires readers to discover the joy of collecting original works.
With its rich sampling of gorgeous, provocative full-color artworks from some of today's most talented artists, and practical advice on how to find, buy, and care for art as a collector, The Art of Buying Art reveals the contemporary art scene to be more exciting and accessible than ever. West urges readers to partake of this vibrant world of galleries, art fairs, studio visits, and auctions, offering guidance on which questions to ask, how to negotiate prices, and how best to display and maximize the value of original artwork in the home.
Whether you've already taken the plunge with your first few purchases or have yet to part with those generic art posters left over from your college days, this book is the only primer that you'll ever need to whet your appetite and boost your confidence for acquiring amazing new contemporary art that will enrich your life—without breaking the bank.
A contemporary art expert shows how to appreciate, collect, and budget for anart collection to love for a lifetime.
About the Author
Paige West studied the business of art at Christie's Education and NYU Arts Administration programs. She has since promoted and supported artists by curating a major private collection comprised of more than three thousand works by emerging and contemporary artists. In 1999 she started Mixed Greens, a company that sells original contemporary art both online and in its New York gallery. She lives in New York City.
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