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Get Your Photography on the Web: The Fastest, Easiest Way to Show and Sell Your Workby Rafael Concepcion
Synopses & Reviews
For today’s photographer, a clean, professional-looking website is a must. But for most, the thought of having a site that displays your work like a pro seems either too expensive or too hard to create. How can you develop an eye-catching website that looks professional, updates quickly, and even helps you make some money in the process when your passion is photography and not coding? It’s easier than you think.
In Get Your Photography on the Web, RC Concepcion, curriculum developer for Kelby Media Group and one of the Photoshop Guys, takes you through an easy step-by-step process so you can build your own site from the ground up and have it look like you paid someone a lot of money to do it for you. Even if you know nothing about Web programming, this book will have you building a website in hours, not weeks.
You’ll also find interviews and inspirational tips from people you will meet “Along the Way” to making your website. Plus, RC gives you free templates and Flash portfolio components to get you up and running without emptying your wallet.
The techniques RC shares in Get Your Photography on the Web are the very same ones he uses for some of the biggest names in photography—it’s like designing your website with a trusted expert looking over your shoulder. Best of all, you’ll walk away with the satisfaction of knowing that you did it all yourself!
Book News Annotation:
Concepion, an education and curriculum developer, photographer, and Adobe instructor, explains how photographers can develop a website. Providing screenshots throughout, he details the steps for registering a domain name and purchasing online space, preparing images, using WordPress and social media, adding content, installing plug-ins and using menus, using HTML, creating a theme for the website, printing images online, creating a Flash-based portfolio, and adding web galleries with FTP, with examples of successful photographers who offer tips and insights. Annotation ©2011 Book News, Inc., Portland, OR (booknews.com)
Getting images on the web today could not be cheaper or easier--if photographers just knew how. But they don't need to learn coding, design, programming, or scripting anymore. They need to know where to go to get the tools they actually need, and how to put it all together. Here, Rafael RC Concepcion provides what so many photographers need as he lays out a step-by-step plan for exactly how to do it.
Beginning with domain names and hosting services, RC quickly progresses to how to prepare images for the Web and uploading galleries. He also covers branding for the site--logos, identities, and messaging. RC then addresses the importance of blogging, and launches into the installation of a Wordpress blog and how to customize it for a photographer's needs with a touch of HTML and a host of plug-ins. RC rounds it all out as he covers social media, and the importance of sites like Twitter and Facebook to round out the photographer's web presence. Finally--knowing a website with images just isn't enough--he covers printing from sites like Mpix and Artistic Photo Canvas.
For any photographer who is ready to make the next move in either their hobby or their career, to become and look truly professional--going beyond posting their images to Flickr--this is an essential book to get them up and running.
About the Author
Rafael “RC” Concepcion is an education and curriculum developer for the National Association of Photoshop Professionals, and one of the Photoshop Guys. An award-winning photographer and Adobe Certified Instructor in Photoshop, Illustrator, and Lightroom, RC has over 14 years in the tech industry, designing sites and training thousands in technologies from Adobe and Microsoft. He has combined his photographic and Web experience to teach with famed wildlife photographer Moose Peterson at the “You Can Do It, Too” workshops in Mammoth, California, the Digital Landscape Workshop Series, and at the Voices That Matter Web Design Conference in San Francisco. RC also writes for Photoshop User magazine.
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