Synopses & Reviews
Designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world, here are the landmark ideas that established the "Harvard Business Review" as required reading for ambitious business people in organizations around the world. This is a comprehensibe resource available for embracing corporate change and using it to a company's greatest advantage.
Table of Contents
Leading change: why transformation efforts fail / John P. Kotter — Building your company's vision / James C. Collins and Jerry I. Porras — Managing change: the art of balancing / Jeanie Daniel Duck — The reinvention roller coaster: risking the present for a powerful future / Tracy Goss, Richard Pascale, and Anthony Athos — Changing the mind of the corporation / Roger Martin — Why do employees resist change? / Paul Strebel — Reshaping an industry: Lockheed Martin's survival story / Norman R. Augustine — Successful change programs begin with results / Robert H. Schaffer and Harvey A. Thomson — About the contributors — Index.